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Netflix adds whopping 15.77 mn subscribers during lockdown, warns of future growth decline

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MUMBAI: Netflix has brought good news for its investors with a high jump in subscriber growth. The streaming service added a net 15.77 million paid streaming customers in the first quarter of 2020, much higher than the previous guidance, due to the worldwide lockdown. However, it has also warned of a decline in viewing and growth further down the road as governments will lift the home confinement orders with progress against COVID-19.

“Our internal forecast and guidance is for 7.5 million global paid net additions in Q2. Given the uncertainty on home confinement timing, this is mostly guesswork. The actual Q2 numbers could end up well below or well above that, depending on many factors including when people can go back to their social lives in various countries and how much people take a break from television after the lockdown,” the company stated in a letter to its shareholders.

“Some of the lockdown growth will turn out to be pull-forward from the multi-year organic growth trend, resulting in slower growth after the lockdown is lifted country-by-country. Intuitively, the person who didn’t join Netflix during the entire confinement is not likely to join soon after the confinement,” it added.

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Netflix founder-CEO Reed Hastings later said in an earnings call that the long-term implication is still tough to predict as the world is grappling with uncertainty. But he also added that they are certain about "internet entertainment's" growth in people's lives and it will be gradually more important in the next five years.

In its first quarter report, the streaming service reported revenue along the line of guidance despite nearly double growth of subscribers as sharp rise in dollar has offset international revenue. The revenue for the quarter was at $5.77 billion, while net income stood at $709 million with EPS of $1.57. 

As it has paused most of its productions across the world in response to the crisis, the impact will be less cash spending this year as some content projects are pushed out. This will shift out some cash spending on content to future years. Netflix hopes this dynamic may result in more lumpiness in its path to sustained free cash flow profitability. 

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“The one thing that's not widely understood is that we work really far out, relative to the industry, because we launch our shows all see all episodes at once, and we're working far out all over the world. So our 2020 slate of series and films are largely shot, and we are in post production remotely in locations all over the world. So, and we're actually pretty deep into our 2021 slate. So we're not anticipating big moving things around,” Netflix chief content officer Ted Sarandos commented in an earnings call on the production stoppage’s impact on Netflix.

However, the streaming giant remains equally uncertain about when production will resume. But it has emphasised that it will look for the ability to test for the virus, work with production partners and local governments. It will also try to learn from its current experiences in Iceland and South Korea where productions are still on and will apply the same to other geographies, as Sarandos shared.

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Prime Video to stream Tamil thriller Exam from May 15

Seven-episode series from National Award-winner A. Sarkunam streams in India and 240-plus countries

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MUMBAI: Prime Video announced on April 27th that Exam, a taut seven-episode suspense drama set against the crucible of high-stakes competitive testing, will premiere on May 15th in India and across more than 240 countries and territories worldwide.

Written and directed by A. Sarkunam, a National Award-winner, the series is produced under the Wallwatcher Films banner by the creative duo Pushkar and Gayatri, who have previously delivered Suzhal: The Vortex (both seasons) and Vadhandhi: The Fable of Velonie for the platform. Dushara Vijayan and Aditi Balan lead the cast, with Abbas in a pivotal role.

The show will stream in Tamil with dubbed versions in Telugu, Hindi, Malayalam, and Kannada, and subtitles in 15 languages, including English, a distribution sweep that underscores Prime Video’s push to globalise Indian regional content.

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Nikhil Madhok, director and head of originals at Prime Video India, framed the series as both timely and commercially astute. “Exam is a very timely and relevant story that captures the emotional intensity of competitive exams and masterfully transforms it into a thrilling high-stakes drama,” he said. “We believe it is a story that will resonate deeply with millions.” Madhok noted that it was a privilege to once again collaborate with Pushkar and Gayatri following the success of Suzhal and Vadhandhi.

For Pushkar and Gayatri, the series is as much a moral reckoning as a thriller. “With Exam, we wanted to dig into ambition, injustice, and those moral crossroads that people face when pushed to the edge,” the creative producers said. “At the heart of this story is a young woman who refuses to remain powerless. Her journey is not about glamorising defiance, but about exploring the emotional and ethical cost of standing up to a system stacked against her.” They described Prime Video as “an incredible collaborator” and “the perfect home” to bring the series to global audiences.

Wallwatcher Films, which Pushkar and Gayatri founded and run, has been on a productive streak with the platform. Beyond Exam, the company is also readying Vadhandhi Season 2 for Prime Video, making the duo one of the platform’s most active regional creative partners.

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The real exam, it seems, is for Prime Video itself: can a Tamil drama about systemic injustice and a young woman’s defiance crack audiences from Chennai to Chicago? If Pushkar and Gayatri’s track record is anything to go by, the answer is likely yes, and the results will be out on May 15th.

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