News Broadcasting
NDTV to showcase live coverage of New York Fashion Week
MUMBAI: An the New York Fashion week gets underway, Indian designer Ashish Soni will showcase his collection at the very prestigious New York Fashion Week. By his side, marking another first for Indian television will be NDTV.
The channel will provide live coverage of the madness, glamour and business that will take over Manhattan, starting 7 September.
“It’s such an honour to be a part of New York Fashion Week,” remarks Soni, “and for a media partner, NDTV was my obvious choice. It’s a company that thinks out of the box, and together, we’ve come up with a great collection of programs that we’re going to do out of New York”.
According to a media release, the programming ensemble includes Soni’s last-minute fittings and preparations in Manhattan on the eve of the show, and, of course, the show in its entirety. Soni and NDTV reporter Aneesha Baig will together cover other blue-chip shows like Calvin Klein and DKNY; the parties and celebrities that are as a much a fixture of fashion week as the fashion shows will also be broadcast on NDTV’s Night Out, which airs at 11.30 pm.
“Night Out has become famous for covering parties all over the world. In the past, we’ve traveled to Sydney, South Africa and Singapore. And now, it’s going to bring home pictures of some of the world’s biggest celebrities letting their hair down in Manhattan. Our viewers are in for a real treat”, comments NDTV Media CEO Raj Nayak.
Soni will present his collection in New York on 11 September. NDTV’s coverage of New York Fashion Week will start from 5 September, informs the media release.
News Broadcasting
Rajesh Sundaram joins NDTV Profit as senior editor, assignment
The 32-year newsroom veteran has launched channels on three continents and covered everything from 9/11 to South African television
MUMBAI: NDTV Profit has bolstered its newsroom with a hire who has done rather more than most. Rajesh Sundaram, a journalist with over three decades of editorial, managerial and consultative experience across India and international markets, joins as senior editor, assignment, tasked with sharpening the network’s newsgathering and real-time response.
Sundaram’s career reads like a tour of Indian media’s most formative moments. He began at Businessworld in 1994, moved to Zee News as bureau chief across Mumbai and Chennai, then joined NDTV in 2002 as part of its political bureau during a particularly febrile period in Indian politics. A stint as India correspondent for Al Jazeera International followed, where he covered key geopolitical developments and got his first serious taste of the global newsroom.
What sets Sundaram apart, however, is his serial channel-launching habit. At NewsX, he helped get the operation off the ground. At Headlines Today, part of the India Today Group, he served as editor. At News Nation, he helped launch the Hindi news channel and its digital ecosystem. He then crossed continents to lead the launch of ANN7 in South Africa as editor-in-chief, overseeing both television and digital. Back in India, he launched Tamil news channels News7 Tamil and Cauvery News, and later served as principal consultant for the launch of Marathi channel Lokshahi. Most recently, he helped build and lead the Press Trust of India’s video service and content studio, before stints consulting for Business Today and The Himalayan Times.
Rahul Kanwal, chief executive and editor-in-chief of NDTV, left little doubt about what Sundaram is expected to deliver. “The assignment desk is where a newsroom’s intent becomes action,” he said. “Rajesh brings a rare combination of field experience and leadership in building news operations at scale.”
Sundaram has reported from across India and the world, covering elections, civil conflicts, the aftermath of the 9/11 attacks and the 2008 US presidential election.
At NDTV Profit, he will lead the assignment desk, driving editorial coordination and real-time response across markets and breaking developments. For a business news network sharpening its focus on speed and multi-platform delivery, it has hired a man who has built newsrooms from scratch on three continents. The assignment desk is in good hands.







