iWorld
MX Player adds gaming to its offerings
MUMBAI: MX Player brings users a new flavor of entertainment by adding gaming to its existing offerings. The platform has announced its in-app gaming feature that hosts 9 hyper casual, easy to learn HTML 5 Games which viewers can enjoy even without data or internet access on android phones. The games currently available on the platform are Airlift, Arrow Master, Jump Jump, Flap Up, Candy Mash, Bubble Blast, Street Racer, Slide & Glide and Plus Minus
Having launched earlier this year with the promise of providing ‘Everytainment’ – the platform is emerging as the one stop shop for all things entertainment with its best in class offline video playing capabilities, critically acclaimed Original Series, a large online streaming repository of over 200,000 hours of premium content, 20 Million songs powered by Gaana, and its latest addition: gaming.
The app is further enhancing the platform experience by introducing a loyalty program that rewards its core users with ‘MX Coins’. Through this virtual currency, MX users will now get various benefits like Access to premium content; Exclusive benefits and discounts on some of the leading brands like PayTM, Myntra, Oyo, Fasos, Box8, Grofers, Zivame, Cult.fit, ixigo, Zoomcar, 1mg, easemytrip and many more and Participation in game tournaments with the opportunity to win real cash!
MX Player CEO Karan Bedi said, “Our vision is to fulfil every entertainment need of our user base and adding gaming as a feature to our platform is yet another step in that direction. We are constantly striving to push the envelope – be it with our selection of originals, our curated library of diverse premium content, by integrating audio music and now gaming – we are remaining true to our vision of everytainment. With this move, we want to engage with the nearly 300 million online gamers in India, while also giving our existing users an engaging and fresh experience. By the end of the financial year we will have at least 30 games live on our platform”
MX Player COO Vivek Jain said, “Our customers are overwhelmingly telling us that they want more entertainment use cases in the app. We are humbled by the rate at which video streaming and audio music is being adopted. We are very bullish about the gaming industry in India and expect it to exceed $5 Billion by 2022. We will continue to invest in not only building more India specific games but also in building new and innovative platform features on top of gaming like tournaments, 1-on-1 battles & various social features to make the experience more engaging.”
iWorld
JioStar revenue hits Rs 9,784 crore as cricket fuels 22 per cent growth
A surge in digital viewership and sports dominance fuels a blockbuster quarter for the media giant
MUMBAI: JioStar is batting on a flat pitch. The media titan’s fourth-quarter results for the financial year 2026 reveal a business scaling new heights, propelled by an unprecedented appetite for premium sports and digital-first storytelling.
Gross revenue for the quarter soared by 22.15 per cent to Rs 9,784 crore, up from Rs 8,010 crore in the third quarter. Operationally, the momentum was equally strong; revenue from operations climbed 21 per cent to Rs 8,372 crore. These figures underscore the firm’s successful integration following the Reliance and Disney merger, creating a dominant force in the Indian market.
The annual performance has been nothing short of a spectacle. Full-year gross revenue reached a massive Rs 36,248 crore, while annual profit after tax hit Rs 3,210 crore. This rapid expansion reflects JioStar’s ability to capture and monetise the massive growth in India’s media consumption.
Cricket proved to be the ultimate growth engine. The ICC Men’s T20 World Cup 2026 and TATA IPL 2026 delivered “record-breaking viewership” across both television and digital screens. The World Cup final alone drew a global peak concurrency of 72.5 million on JioHotstar, cementing its status as the nation’s premier streaming destination. On television, JioStar maintained a commanding 34.2 per cent viewership share, reaching a staggering 810 million viewers nationwide.
The digital numbers were just as impressive. JioHotstar averaged 500 million monthly active users, driven by consistent subscriber growth and innovative AI-led content discovery tools. These advancements are ensuring that JioStar remains at the cutting edge of the global “Race for Attention.”
With a firm grip on the country’s most valuable sporting rights and a rapidly growing digital footprint, JioStar is perfectly positioned for the future. It has built the ultimate content powerhouse—one that is ready to dominate the Indian living room for years to come.
