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MTV Networks names global digital media team

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MUMBAI: MTV Networks (MTVN), a unit of Viacom has announced a new global digital media executive team. The central team will provide strategic guidance to the company’s portfolio of multiplatform brands, driving cross-brand initiatives and sharing best practices in operations, technology, and distribution. The team will report to MTV Networks Global Digital Media president Mika Salmi and partner hand-in-hand with digital leaders at MTVN’s brands and business units.

The team will help guide MTVN’s brands in digital distribution expansion, product development and technical support, and cross- brand programming, informs an official release.

The global digital media team from throughout MTVN includes the following executives, Global Digital Media executive VP Operations Denmark West, MTVN Games and Interactive Media Group EVP and GM Nicholas Lehman, Global Digital Media EVP and creative director Kenny Miller, Digital Media Technology senior VP and chief technology officer Nick Rockwell, MTVN Mobile Media senior VP Greg Clayman and MTVN Global Digital Media senior vice president, online distribution and partnerships Jason Witt.

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Rockwell will continue to report to Viacom and MTV Networks chief information officer Joe Simon. Clayman and Witt will continue to report to MTVN affiliate sales and marketing president Nicole Browning, adds the release.

“Our digital brands demonstrate the kind of innovation and creativity that have always been signatures of MTV Networks,” said MTVN chairman and CEO Judy McGrath. “Mika Salmi and his new team have the expertise to harness that collective power and deliver first-rate content across any and every screen.”

“We’re all about connecting audiences with our content — and each other — through immersive environments that span TV, online, and wireless,” said Salmi. “With this team in place, we’re poised to deepen our audience connections, reaching them wherever they are, whenever they want, and on whatever screen they choose.”

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The company claims that the formation of the Global Digital Media team furthers MTVN’s strategy of developing brands that engage, empower and connect diverse and highly targeted consumers with culturally relevant creative content and unique experiences across every platform.

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GECs

Samsung TV Plus launches Kings of Comedy channel

New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.

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MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.

The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.

Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”

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Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.

Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.

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