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Mirchi Recharge Mornings guides listeners toward a positive start

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MUMBAI: Imagine waking up every morning with a renewed sense of purpose, ready to face the day’s challenges. Mirchi, a radio network, is tapping into this need for daily positivity and motivation with its new show, Mirchi Recharge Mornings. This program aims to help listeners start their day with clarity, inspiration, and practical life guidance by blending entertainment and spirituality.

The show is hosted by Brahma Kumari Sister Shreya, a spiritual mentor with expertise in meditation, life skills, and value education, alongside Vishaal Sethia, a seasoned voiceover artist and stage performer. Together, they bring relatable insights and thoughtful discussions to address common challenges people face in their daily lives.

Sister Shreya said, “Mirchi Recharge Mornings aims to create positive starts to the day, offering listeners inspiration and tools to navigate life’s challenges with clarity and strength. At the Brahma Kumaris, our vision is to promote emotional well-being and inner peace, and this collaboration with Radio Mirchi provides the perfect platform to connect with individuals seeking balance and positivity. We are grateful to the Mirchi team for their warmth and dedication, making this journey truly enriching. Together, we hope to replace emotional distress with hope and happiness, one morning at a time.”

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What sets Mirchi Recharge Mornings apart is its focus on real-life issues that resonate with people from all walks of life. The show tackles topics such as managing anger, overcoming loneliness, battling addiction, and rediscovering self-confidence, offering practical solutions instead of superficial advice. Each episode serves as a companion for listeners, helping them navigate life with resilience and balance.

The program airs Monday through Saturday from 6 AM to 8 AM, with an extended session on Sundays from 6 AM to 10 AM. For added convenience, episodes are also available on Gaana and Mirchi’s Devraag YouTube channel in both audio and video formats.

By transforming mornings into a time for self-care and growth, Mirchi Recharge Mornings is designed to help listeners recharge their spirits and approach life with renewed energy and focus.

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Warner Chappell Music launches India ops, Jay Mehta to lead unit

WMG shifts to direct model, unifying publishing and recorded music

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MUMBAI: Warner Chappell Music has officially launched direct operations in India, marking a strategic shift by parent Warner Music Group to deepen its presence in one of the world’s fastest-growing music markets.

The move replaces the company’s earlier sub-publishing model with a full-fledged, on-ground operation, aimed at giving Indian songwriters stronger access to global networks, rights management tools, and creative infrastructure.

To lead the push, Jay Mehta has been handed an expanded mandate. Already serving as managing director of Warner Music India, Mehta will now oversee both recorded music and publishing across India and neighbouring South Asian markets, effectively bringing the two sides of the business under one roof.

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The unified structure is designed to streamline how artists and songwriters work with the company, offering a more integrated ecosystem that spans compositions, recordings, and global distribution.

Warner Music Group managing director, recorded music and publishing, India and SAARC Jay Mehta said, “India’s songwriters are world-class, constantly redefining genres and pushing creative boundaries. By establishing a direct footprint for Warner Chappell, we’re bridging the gap between local brilliance and global opportunity.”

The timing is no coincidence. According to CISAC, creator collections in India jumped 42 per cent year-on-year to Rs 7 billion in 2024, while IFPI ranks India as the 15th largest recorded music market globally. At the same time, the industry is undergoing a structural shift, with independent and non-film music gaining ground over traditional Bollywood soundtracks.

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Warner’s bet is that a direct presence will help it capture this changing dynamic. The company is also offering India-based creators access to its proprietary tools, including AI-powered royalty matching systems and real-time analytics platforms, aimed at improving transparency and earnings visibility.

Warner Chappell Music co-chair and CEO Guy Moot said the move is about shaping a publishing ecosystem that “works for creators and ensures their music is heard, protected, and rewarded everywhere.”

Meanwhile, Warner Music Group CEO Robert Kyncl underlined India’s importance to the company’s global strategy, noting that the new structure creates a “unified powerhouse” for both creators and audiences.

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With local studios, global reach, and tighter integration across its business lines, Warner is clearly doubling down on India. And as streaming habits evolve and independent music rises, the company is positioning itself to be not just a participant, but a key architect of the country’s next music chapter.

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