Cable TV
McDonald’s and Warner Home Video introduce new live action home entertainment DVDs
MUMBAI: Children will be entertained and inspired to achieve happy active lives as McDonald’s and Warner Home Video (WHV) unveil two live-action home entertainment specials, with McKids Adventures Volume 1: Get Up and Go with Ronald and McKids Adventures Volume 2: Treasure Hunt with Ronald. Both will be available on 15 August 2006 and will be available globally.
Produced in association with Dic Entertainment, the worldwide licensor for the McKids brand, The McKids Adventures DVD specials are part of McDonald’s active lifestyle campaign which promotes physical activity.
In each DVD, Ronald McDonald leads a group of children through various adventures that entertain, engage and inspire while providing opportunities for singing and dancing along the way. Volume 1 and 2 will be sold separately and each will retail at $14.98.
“We are pleased to be able to offer parents high-quality videos that not only educate and entertain children, but also encourage them at an early age to develop an active lifestyle. Ronald McDonald is loved and admired by kids around the world. Children look up to him as a wonderful role model and he’s the ideal personality to star in this DVD series,” said Warner Home Video vice president kids and sports marketing Dorinda Marticorena.
“This new high-energy series is another way that McDonald’s is committed to helping families lead active lifestyles. Ronald McDonald makes it easy for kids to learn how much fun being active can be,” said McDonald’s senior director global marketing Cathy Nemeth.
The DVDs are packed with original music videos which are sure to get kids up on their feet and participating in the fun.
WHV will promote the debut of McKids Adventures Volume 1: Get Up and Go with Ronald and McKids Adventures Volume 2: Treasure Hunt with Ronald with a broad consumer advertising campaign that encompasses national television and print media outlets. McKids Adventures will be trailered on all WHV Kids Summer and Fall DVD releases as well as in select McDonald’s restaurants.
Cable TV
Hathway Cable appoints Gurjeev Singh Kapoor as CEO
Leadership change comes as cable TV faces shrinking subscriber base and modest earnings pressure
MUMBAI: Hathway Cable and Datacom has tapped industry veteran Gurjeev Singh Kapoor as chief executive officer, marking a leadership pivot at a time when India’s cable television business is under mounting strain.
Kapoor will take over from Tavinderjit Singh Panesar, who is set to retire in August after a long innings with the company. Panesar, chief executive since 2023, has held multiple leadership roles at Hathway, including his latest stint beginning in 2022.
Kapoor brings more than three decades of experience in media and entertainment. He most recently led distribution at The Walt Disney Company’s Star India business, now part of JioStar. His career spans television distribution and affiliate partnerships, with stints at Sony Pictures Networks India, Discovery Communications and Zee Entertainment.
Panesar, with over three decades in the industry, has worked across strategic planning, distribution and business development in media, broadcasting and manufacturing. His past associations include ESPN Star Sports, Star India, Apollo Tyres and JK Industries.
The transition lands as the cable sector grapples with structural disruption. Traditional operators are losing ground to streaming platforms, while telecom and broadband players tighten the squeeze with bundled offerings.
An EY report estimates India’s pay-TV base could shrink by a further 30 to 40 million households by 2030, taking the total down to 71 to 81 million. The slide follows a loss of nearly 40 million homes between 2018 and 2024, a contraction that has already wiped out more than 37,000 jobs in the local cable operator ecosystem.
Hathway’s numbers reflect the strain. The company reported a consolidated net profit of Rs 93 crore for FY25, down from Rs 99 crore a year earlier. Revenue inched up to Rs 2,040 crore from Rs 1,981 crore. As of December 2025, it had about 4.7 million cable TV subscribers and roughly 1.02 million broadband users.
Kapoor steps in with a familiar brief but a shrinking playbook. In a market where viewers are cutting cords faster than companies can reinvent them, the new chief executive inherits a business fighting to stay plugged in.
