Hindi
Lemon bags silver at Flame Award for Dabur’s Real School of Nepal
New Delhi: Lemon Pvt Ltd (LPL) bagged a silver award in the prestigious Flame Awards Asia 2016 under Integrated Marketing Campaign for Dabur’s “Real School of Nepal”. The awarded campaign is an annual national level school competition, which provides children the platform to showcase their talents.
LPL MD Ujjwal Shakya said that this achievement boosted the morale of his team whose immense efforts have led it to the silver. Being the first award to be received by a Nepali agency in the international arena has challenged his team to perform much better in the days to come. He said the client had been very supportive from the beginning on this project and had motivated Lemon to widen its reach across the country every year.
“This should motivate both advertisers and agencies in Nepal to work harder because this proves that even the work we do for Nepal can make a mark and get international recognition if you are able to showcase outstanding work” said Advertising Association of Nepal (AAN) vice-president Ujaya Shakya.
“Winning the Flame Award in the Integrated Campaign category competing with the region’s best players is actually a great achievement for all of us. It is a kind of an assurance that our team has done a good job and would like to congratulate and thank everyone who has made this Real School of Nepal successful”, Dabur Nepal head of marketing Abhaya PrasadGorkhalee said.
The Rural Marketing Association of India (RMAI) instituted the Flame Awards in 2006 to recognize excellence in marketing, promotion and initiatives across rural markets of India and immediate sub-continent. It is considered the most prestigious award programme that celebrates the best of the best in marketing and communications in presence of the region’s leading marketing and agency professionals.
Hindi
Jio Studios, Sanjay Dutt team up to revive Khal Nayak
Rights acquired for new version, format under wraps as remake plans take shape.
MUMBAI: The villain is back and this time, he’s rewriting his own script. Jio Studios has partnered with Three Dimension Motion Pictures and Aspect Entertainment to revive the 1993 cult classic Khal Nayak, marking a fresh chapter for one of Bollywood’s most iconic anti-hero stories. The original film, directed by Subhash Ghai under Mukta Arts, was a commercial and cultural milestone, with Sanjay Dutt’s portrayal of Ballu becoming one of Hindi cinema’s most memorable performances.
Dutt, along with Aksha Kamboj, has now acquired the rights from the original creators, bringing on board Jio Studios and its President Jyoti Deshpande to steer the project creatively.
While the exact format whether remake, sequel, prequel, or a completely new narrative remains undisclosed, the collaboration aims to reinterpret the story for contemporary audiences while retaining the essence that made the original a defining film of the 1990s.
The move taps into a broader industry trend of reviving legacy intellectual property, particularly characters with strong recall value. “Khal Nayak” was notable for pushing mainstream Hindi cinema into morally grey territory at a time when heroes were largely one-dimensional, making Ballu’s character a standout.
The project also marks the film production debut of Aspect Entertainment, signalling a push towards more technology-led storytelling frameworks. Meanwhile, Jio Studios continues to expand its slate, having built a library of over 200 films and series, with more than 60 titles collectively winning 500-plus awards.
For Dutt, the revival is as much personal as it is strategic, a return to a role that reshaped his career. For the industry, it is another sign that nostalgia, when paired with scale, remains a powerful box-office proposition.
Because in Bollywood, some villains never fade, they just wait for the perfect comeback.
