GECs
‘Kahaani…’ set to mark two years and counting
MUMBAI: “Interactivity” is the buzz word in the television industry today. And keeping to that track, Star Plus has big plans to celebrate the 2nd anniversary of its melodramatic family saga Kahani Ghar Ghar Ki (KGGK).
The online promo of the serial calling out to viewers who feel that their family resembles the Agarwal joint family, or have had similar experiences, got an overwhelming response, says the show’s creative head, Meetu. The three families selected will feature in a special anniversary episode wherein they will discuss how the members actually identify with the characters of the serial and give their frank opinions about them.
“The winners will get to make a wish which will be fulfilled by the KGGK team,” the online promo goes.
“The main objective of this special episode is to show how the serial has formed a bonding with the audience. The contest aims to show that families like the Agarwal family shown in KGGK actually exist. Thus all accusations that serials such as these are regressive, are baseless,” asserts Meetu. “Families like these exist, maybe in small towns, but they do exist. Moreover, they form about 80 per cent of our audience,” says Meetu. “We intend to felicitate and honour such real life experiences and families, by dedicating an entire episode to them,” she adds. This special episode will be aired on 16 October.
“The second special episode will be an emotional trip down memory lane where the characters in the serial share their experiences with the viewers,” says Meetu. This episode will be aired on 17 October 2002.
According to AC Nielsen’s latest TAM Ratings, Meetu says the family saga has a 10.19 rating among the primetime shows. The soap premiered on 16 October 2000.
As to what lies ahead for this long-running hit soap, Meetu asserts the story still has a long way to go. “There are many surprises and twists in the story waiting to unfold,” she says.
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
