News Broadcasting
‘Intolerance’ news coverage receives highest coverage and viewership: TAM week 45
MUMBAI: With the number of debates and shows increasing the coverage of ‘Intolerance’, news channels are putting every effort to grab a piece of pie in terms of duration and viewership.
S-Group, an analytical arm of TAM Media Research analysed the news coverage of ‘‘Intolerance’’ by media channels. ‘Intolerance’ received highest coverage and viewership in week 45 on the English News genre with 18% coverage and 24 per cent viewership.
It received the second highest coverage and viewership in the Hindi news Genre with 13% Coverage and 12 per cent viewership. The Other top stories were on the Bihar Assembly elections and underworld don Chhota Rajan’s arrest.
In terms of duration, English news channels like News X, Times Now, and India Today gave
relatively greater focus to coverage of ‘Intolerance’ News, whereas ABP News, IBN 7, Zee News and India TV were the Hindi News channels who gave more focus to the issue.
In terms of viewership Times Now and Aaj Tak led the two genres.Amongthe English news channels, Times now got 63 percent of viewership followed by India Today with 19 per cent. Whereas in the case of
Hindi news channels like Aaj Tak got 24 per cent of the viewership and ABP followed with 20 per cent.
Many celebrities have spoken on ‘Intolerance’ and the debate shows focused on few of them like Shahrukh Khan and Anupam Kher.
But in the terms of duration and viewership, Anupam Kher received maximum focus in the discussions with 20 per cent share on duration basis, while Shahrukh Khan led with 20 per cent in viewership on English News channels.
On Hindi news channels, Anupam Kher led both in duration as well as in viewership with 14 per cent and 18 per cent respectively.
(Hindi News: TG – CS 15+, Market – HSM; English News: TG – CS 25+ Male AB, Market – All India 1Mn+)
The report was sampled by approximately 19 per cent audiences across all markets in India by TAM. Karnataka including Bangalore contributed 36% to the Viewership of Report on ‘Intolerance’ in the English News genre, especially as the murdered writer Kalburgi belonged to Karnataka.
Rajat Sharma from NDTV and Arnab Goswami from Times Now had the highest viewership with 10 per cent and 41 per cent on Hindi and English News genres respectively.
The issue of ‘Intolerance’ continues to intensify as people like Minister VK Singh and the Dalai Lama have spoken on it. As to ‘Intolerance’ being of national interest, its stories are engaging people; grabbing more attention as many artists, historians and writer have returned awards given to them by the government.
News channels are focusing on the subject as it receives heavy amount of viewership. With more comments coming in from politicians and public figures, only time will tell how events unfold in News genre in the future.
News Broadcasting
CNN-News18 to host Kolkata Town Hall on Hooghly River
‘Bhalobasa Bengal Inspiring Bharat’ event on April 20 brings cultural icons, trailblazing women and leaders aboard a cruise to celebrate Bengal’s enduring influence.
MUMBAI: Bengal is about to make fresh waves on the Hooghly and this time the current is pure conversation. CNN-News18 is taking its iconic Town Hall format to the waters of the iconic Hooghly River on 20 April 2026 with a special edition titled ‘Bhalobasa Bengal – Inspiring Bharat’. The floating event will celebrate the state’s rich cultural legacy and how its ideas, creativity and spirit continue to shape the rest of the country.
The unique riverside setting draws on Bengal’s history as a cradle of reform, art and intellectual thought. The speaker line-up mirrors that diversity: cultural heavyweights Mithun Chakraborty and Sreenanda Shankar will share the stage with trailblazing “Devis” such as Tanya Sanyal (India’s first woman firefighter in aviation), Ipsita Chakraborty (Kolkata’s first woman bartender) and Reshma Nilofer Visalakshi (Nari Shakti awardee and marine pilot). Music will flow through the celebrated pianist-vocalist duo Sourendro and Soumyojit, while public life and governance will be represented by Smriti Irani, Leander Paes, Saira Shah Halim, Keya Ghosh, Rekha Patra, Roopa Ganguly and Babul Supriyo.
CNN-News18, editorial affairs director, Rahul Shivshankar, said the event honours voices that carry Bengal’s legacy forward. Smriti Mehra, CEO – English & Business News, Network18, added that Bengal’s stories resonate far beyond its borders, especially as the state heads into polls.
From the first woman to battle flames in the skies to legendary actors who shaped Indian cinema, the gathering promises a rich mix of inspiration, courage and candid dialogue. In a city where culture has always flowed as freely as the river itself, CNN-News18 is turning the Hooghly into a floating forum for ideas that matter.
Tune in on 20 April on CNN-News18, CTV and YouTube to catch Bengal’s heartbeat in full flow.
