eNews
IFP season 14 concludes on a high note
Mumbai: IFP’s 14th edition, held on 12-13 October 2024, at Mehboob Studios, Mumbai, attracted a footfall of over 15,000 attendees. The event celebrated creativity across films & OTT, music, literature, writing, storytelling, photography, design, art, and comedy, featuring a range of sessions, workshops, masterclasses, live performances, mixers, debate rings, and challenges.
Day one opened with Hollywood actor Joseph Gordon-Levitt and Rajkummar Rao discussing the art of character embodiment and Gordon-Levitt’s HitRecord platform. Other notable sessions included a roundtable on film production with Aparna Purohit, Guneet Monga, and Ronnie Lahiri; Vidhu Vinod Chopra’s insights on becoming an auteur; and a conversation on reviving comedy with Rajesh A Krishnan and Kunal Kemmu. A special session, Making of Man Woman Man Woman, featured Naseeruddin Shah, Ratna Pathak Shah, Imaad Shah, Sanah Abbott, and Tarun Dhanrajgir. Additional sessions included ‘The Comic Battle: Anybody Can Boing!’ with Aparshakti Khurana and Sayani Gupta, ‘Inside the Mind of a Music Supervisor’ with Ankur Tewari and Dot, ‘Aesthetics of the Gram: Vertical Cinema’ with Maroof Culmen, Dolly Singh, Sejal Kumar, and Mansi Ugale, ‘Journey of a Joke’ with Saurabh Shukla and Abish Mathew, and ‘Crew Cut’ with Jim Sarbh, Zoya Hussain, and Bosco-Caesar.
Day two began with Shoojit Sircar’s session on crafting subtlety in cinema. Other highlights included ‘Qisse with Kopal’ featuring Sharvari Wagh and Kopal Khanna, ‘Many Shades of Kartik Aaryan’ with Kartik Aaryan, ‘On Subverting Narratives’ with Chhaya Kadam, and ‘Collaborative Creation: Harnessing AI in Art and Cinema’ with Rob, Kabir Khan, and Toosid. Kanika Dhillon and Taapsee Pannu discussed ‘Making of a Modern Pulp’, while William Dalrymple spoke on ‘Walking the Golden Road’. The ‘Musicians Who Broke the Internet’ session featured Nikhita Gandhi, Sai Abhyankkar, Yashraj, and Chaar Diwaari, while the ‘Stars of Tomorrow’ panel included Sparsh Shrivastava, Tanya Maniktala, Abhay Verma, and Pratibha Ranta, and ‘Brut Generation’ featured Aditi Rao Hydari.
The festival also honored winners of IFP’s 50-hour challenges across filmmaking, music, design, performing arts, writing, and photography, with over 54,000 participants globally. In addition to the sessions, the event featured debate rings, open mics, mixers, and live acts, capturing the festival’s creative spirit.
IFP founder Ritam Bhatnagar expressed, “We are thrilled to announce that the fourteenth season of IFP has been truly extraordinary, marking a significant milestone in the festival’s history. Over the past thirteen years, we have consistently witnessed exceptional engagement from both participants and attendees. This year, however, surpassed our highest expectations. A standout moment was the inaugural visit of acclaimed actor Joseph Gordon-Levitt to India specifically for IFP. Furthermore, remarkable speakers from various creative fields greatly enriched the conversations. It’s worth noting that participants from 42 countries and attendees from nine countries joined us, making this a truly global festival.”
eNews
PNB partners Kiwi to launch credit-enabled UPI for users
Targets 180 million customers; RuPay card offers 0.5 per cent to 1.5 per cent cashback
MUMBAI: Swipe, tap, or scan credit is quietly slipping into the rhythm of everyday payments, and Punjab National Bank wants in on the action. The state-run lender has partnered with Kiwi to roll out credit-enabled UPI payments for its 180 million customers, marking a significant push to blend traditional banking with India’s fast-evolving digital payments ecosystem.
At the centre of the collaboration is the launch of the PNB Kiwi Credit Card on the RuPay network. The card is designed with a digital-first approach, offering fully online onboarding and seamless integration with UPI, allowing users to transact via scan-and-pay while accessing credit.
The offering also brings in a rewards layer, with cashback ranging from 0.5 per cent to 1.5 per cent on online transactions, positioning the product as both a convenience play and a spending incentive.
The move comes as UPI continues to dominate India’s digital payments landscape, increasingly blurring the lines between debit-led transactions and credit access. For PNB, which operates over 10,000 branches around 60 per cent in semi-urban and rural areas, the partnership signals a targeted effort to extend formal credit to segments that have traditionally remained underserved.
The collaboration also reflects a broader industry shift, where banks and fintech platforms are converging to embed credit directly into payment flows, reducing friction while expanding access.
With RuPay credit cards gaining traction and UPI evolving beyond peer-to-peer transfers, the PNB–Kiwi tie-up positions both players at the intersection of scale, accessibility, and the next phase of digital finance in India.
