News Broadcasting
Headlines Today targets 40% of English news market
MUMBAI: With the onslaught of news channels, the battle for a larger share of the viewership pie is, but obvious. Be it hoardings, newspaper advertisements, online promotions – the news channels seem to appear everywhere.
Headlines Today, the 24-hour English news channel from TV Today Network which was launched on 7 April 2003 aims to capture 30-40 per cent of the English news market, states a release. To put its plan into action, the channel has created a rate card which it hopes will ensure high cost efficiency for advertisers.
The channel is trying to make its presence felt as well. In addition to the 20-minute preview of Headlines Today, which has been appearing on Aaj Tak since 31 March, and will continue to do so till the end of the month, the channel has been advertised across all major publications as well, the release informs.
The channel also kicked off an SMS contest to mark the launch of Headlines Today. The contest generated more than 1.3 million responses in just four days, the release claims.
If Headlines Today can achieve anywhere near the success of sister channel Aaj Tak, which according to the release has 63 per cent share amongst Hindi news channels reaching 30 million households, then it will certainly be a force to reckon with.
News Broadcasting
CNN-News18 to host Kolkata Town Hall on Hooghly River
‘Bhalobasa Bengal Inspiring Bharat’ event on April 20 brings cultural icons, trailblazing women and leaders aboard a cruise to celebrate Bengal’s enduring influence.
MUMBAI: Bengal is about to make fresh waves on the Hooghly and this time the current is pure conversation. CNN-News18 is taking its iconic Town Hall format to the waters of the iconic Hooghly River on 20 April 2026 with a special edition titled ‘Bhalobasa Bengal – Inspiring Bharat’. The floating event will celebrate the state’s rich cultural legacy and how its ideas, creativity and spirit continue to shape the rest of the country.
The unique riverside setting draws on Bengal’s history as a cradle of reform, art and intellectual thought. The speaker line-up mirrors that diversity: cultural heavyweights Mithun Chakraborty and Sreenanda Shankar will share the stage with trailblazing “Devis” such as Tanya Sanyal (India’s first woman firefighter in aviation), Ipsita Chakraborty (Kolkata’s first woman bartender) and Reshma Nilofer Visalakshi (Nari Shakti awardee and marine pilot). Music will flow through the celebrated pianist-vocalist duo Sourendro and Soumyojit, while public life and governance will be represented by Smriti Irani, Leander Paes, Saira Shah Halim, Keya Ghosh, Rekha Patra, Roopa Ganguly and Babul Supriyo.
CNN-News18, editorial affairs director, Rahul Shivshankar, said the event honours voices that carry Bengal’s legacy forward. Smriti Mehra, CEO – English & Business News, Network18, added that Bengal’s stories resonate far beyond its borders, especially as the state heads into polls.
From the first woman to battle flames in the skies to legendary actors who shaped Indian cinema, the gathering promises a rich mix of inspiration, courage and candid dialogue. In a city where culture has always flowed as freely as the river itself, CNN-News18 is turning the Hooghly into a floating forum for ideas that matter.
Tune in on 20 April on CNN-News18, CTV and YouTube to catch Bengal’s heartbeat in full flow.
