iWorld
Google brings user-generated movie and TV show reviews on app, mobile and web to India
MUMBAI: Google recently added a feature which now allows contribution of users’ movie and television reviews within Google search results – a move towards the potential implementation of IMDB-like reviews service or something similar to its own ‘Rotten Tomatoes’. Google said, for the time being, it was only available on mobile, web and the Google app in India in the English language.
Last year, the search giant had brought in like and dislike buttons on TV shows and movie results cards, Techcrunch reported.
The users’ reviews are automatically filtered for any inappropriate content through Google’s system. After the user submits it, the reviews themselves will then appear in the Knowledge Panel in search results on Google.in.
This is an example of Google starting Google Search results to include user-generated content. Google had earlier brought in a feature called “Posts on Google” that permitted local businesses the ability to publish their products, events and services on Google Search. Celebrities, movie studios, sports leagues and museums could also use this feature.
Google says the new reviews feature is not using technology similar to ‘Posts on Google.’ Google did not confirm plans to expand its reviews product in other markets.
iWorld
Instagram Edits marks one year with 130 plus new features
Launched April 22, 2025, app adds teleprompter, ideas hub, weekly updates
MUMBAI: From rough cuts to smart edits, Instagram’s in-house creator tool has quietly been polishing its own story, one feature at a time. Instagram Edits, launched on April 22, 2025, has completed a year in the market with more than 130 features added since debut, reflecting a steady push to evolve into an all-in-one content creation platform.
Developed by Meta in collaboration with creators, the app was initially rolled out with a basic toolkit, with product development continuing post-launch through weekly updates shaped by user feedback. According to Brett Westervelt, who leads the Edits team, the approach has been iterative build, test, refine, repeat.
Over the past 12 months, the platform has focused on simplifying core editing tasks such as trimming, captioning, and audio-visual adjustments. Among the additions is an in-app teleprompter, designed to help users record content more seamlessly, alongside tools for script reading and voiceovers.
But Edits is no longer just about cutting clips. The app has expanded into the ideation phase with an “Ideas” hub, allowing users to store references such as saved reels, audio clips, and notes. It also offers personalised recommendations, comment insights, and automated prompts to help creators plan content more efficiently.
On the community front, the platform has introduced creator-led templates and educational tools, enabling users to explore and adapt project files to learn editing techniques. The next phase is expected to deepen this ecosystem, with more advanced templates and collaborative sharing features in the pipeline.
Looking ahead, Meta plans to roll out enhancements including bilingual captioning, advanced colour grading, and speed control tools, alongside greater customisation options that allow users to tailor workflows and interface layouts.
As short-form video continues to dominate digital consumption, Edits appears to be positioning itself not just as a tool, but as a creator companion, one that’s learning, quite literally, on the job.








