iWorld
Facebook launches app for advertisers, to be available worldwide soon
NEW DELHI: Facebook has now reached more than two million active advertisers, up from 1.5 million roughly half a year ago and 1 million a year-and-a-half ago.
In addition, the company has announced the ads manager app to help businesses manage their ad campaigns on-the-go, through their mobile device.
The app is presently available in the United States but will soon be available throughout the world.
Around 35 per cent of US small businesses do not have a web presence at all, but more than 30 million businesses around the world actively use Facebook pages because they are free, easy to use, and they work well on mobile.
Facebook is helping businesses to grow, as it is easy – Facebook’s tools are easier than ever to use. It is Mobile – the consumer shift to mobile is making more business owners want to use Facebook’s mobile tools to reach customers and manage their businesses. Facebook ads are effective, claims the social media site.
iWorld
Prime Video unveils trailer for Tamil series Exam, streaming May 15
Dushara Vijayan, Aditi Balan headline scam thriller set in exam world
CHENNAI: Prime Video has dropped the official trailer of its upcoming Tamil Original series Exam, a high-stakes suspense drama set in the murky world of competitive entrance exams.
Backed by creative producers Pushkar and Gayatri under Wallwatcher Films, the seven-episode series is written and directed by National Award-winner A. Sarkunam. It stars Dushara Vijayan and Aditi Balan in lead roles, with Abbas playing a pivotal character.
Set in the fictional town of Thykara, the series follows Jhansi, played by Dushara Vijayan, as she attempts to expose a deep-rooted scam, aided by her mentor Jayachandran, played by Abbas. Standing in her way is DSP Maramalli, portrayed by Aditi Balan, setting up a tense face-off driven by ambition, pressure and moral choices.
The show will stream from May 15 on Prime Video in India and across more than 240 countries and territories. It will be available in Tamil, with dubbed versions in Telugu, Hindi, Malayalam and Kannada, along with subtitles in 15 languages.
Writer-director A. Sarkunam said the story aims to resonate across geographies and social strata, going beyond the scam to explore ambition, pressure and the consequences of personal choices. He added that the narrative unfolds through the intersecting journeys of Jhansi and Maramalli, building tension as their worlds collide.
Dushara Vijayan described Jhansi as a fierce and determined character, calling the role both demanding and rewarding, with the story capturing the difficult choices her character must make.
Aditi Balan said the series offers a hard-hitting look at the exam ecosystem, adding that her character is layered and shaped by both internal conflict and external pressures.
Abbas, marking his return to mainstream Tamil entertainment, said the series stands out for its layered storytelling and unpredictable twists, with his character adding depth to the central narrative.
With its mix of suspense, social commentary and character-driven storytelling, Exam is shaping up to be a tense watch as it dives into one of India’s most high-pressure systems.
