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Eros International inks co-production pact with Drishyam Films

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Mumbai: Eros International Media Ltd (Eros International) has signed a four-film co-production deal with leading production house, Drishyam Films.

According to Eros International’s release to the BSE, the first of the four projects, titled Kaamyaab starring Sanjay Mishra along with Deepak Dobriyal and directed by National-Award winning filmmaker Hardik Mehta, has already gone on the floor and commenced shooting on November 25.

In 2018, Eros and Drishyam will jointly produce four films “to pave the way for presenting a new wave of cinema that the companies have come to stand for.”

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Speaking on the alliance, Jyoti Deshpande, Group CEO, Eros International said, “We feel the kind of cinema Drishyam makes and the agenda we have for the next five years at Eros perfectly match. At Eros, we believe that our future slate should have a mix of blockbusters such as Bajrangi Bhaijaan and Bajirao Mastani as well as beautiful stories made on smaller budgets like Aligarh, Nil Battey Sannata, and Newton. We’ve already started our relationship with Drishyam by distributing Newton, Rukh, and Kadvi Hawa and with this new co-production slate, we are hoping to present some very compelling stories to our audiences worldwide.”

Manish Mundra, founder of Drishyam Films added, “We are very excited to associate with a leading studio like Eros who are backing our kind of content-driven cinema, and happy that our stories have found a home here. It’s heartening that they have come forward to not only distribute our films but also create a vision to tell stories together. We at Drishyam have built a brand of cinema that we are very proud of and we hope the association with Eros will take our films to a much wider audience.”

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Film Production

Priyanka Kaur Dhillon joins SVF Entertainment as lead for music distribution

A seasoned content dealmaker with 16 years in digital and satellite media joins the Bengali entertainment powerhouse as it pushes into the pan-India music market

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Mumbai: Priyanka Kaur Dhillon has made her move. The content acquisitions and commercials veteran, most recently commercial manager at Sony Pictures Networks India, has joined SVF Entertainment as lead for music distribution, stepping into one of the more interesting briefs in regional entertainment right now.

SVF is no ordinary regional label. Over 30 years it has built a formidable legacy in Bengali cinema and music, driven by culturally resonant storytelling and a catalogue that consistently punches above its weight. Its recent success with Chiraiya underlines the point. But the Kolkata-based powerhouse now has its sights firmly set beyond Bengal, most visibly through Legacy, a rap reality series produced in collaboration with hip-hop label Kalamkaar that signals a deliberate push into the pan-India music ecosystem.

Dhillon brings precisely the kind of muscle SVF needs for that expansion. At Sony Pictures Networks India, she led film acquisition and commercials and handled music licensing across the entire satellite network. Before that, she spent nearly 15 years at Hungama, rising to assistant general manager and leading strategic content licensing for the platform’s digital entertainment business, with a particular focus on international markets. Her label relationships span the full roster: Sony Music, Universal Music, Warner Music, Believe International, Tunecore, The Orchard and a clutch of smaller aggregators. She has negotiated and closed deals with Hollywood studios, Bollywood production houses and regional content players alike, building pricing models and deal structures off data analysis rather than instinct.

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Announcing the appointment, Dhillon said she was “thrilled to begin this journey with an iconic Bengali music label and content powerhouse,” adding that SVF’s “constant drive to push boundaries” was what drew her to the role.

SVF has spent three decades proving that regional does not mean limited. With a sharp commercial operator now steering its music distribution, its bid to go national just got a good deal more serious.

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