iWorld
Ditto TV offers discounts during GOSF
MUMBAI: This holiday season, Ditto TV will offer exclusive discounts through their alliance with Great Online Shopping Festival (GOSF).
Ditto TV, India’s first OTT (Over-The-Top) TV distribution platform from Zee New Media, the digital arm of Zee Entertainment Enterprises Limited (ZEEL), hosts 150 channels across leading genres and rich on-demand video content globally. Today, the platform has over 5 million users.
Through the GOSF association, Ditto TV will give subscribers a flat 70 per cent off on the yearly subscription pack of Rs 1099 which will be available for Rs 299 starting from 10 to 12 December 2014.
To ease the payment system, Ditto TV will offer cash on delivery. Subscribers can also pay online through net banking using the promo code: GOSF299.
The users will have access to its content library of over 150 live television channels and more than 10,000 hours of videos, TV shows and Bollywood movies.
Ditto TV business head Manoj Padmanabhan said, “GOSF is one of the most popular online shopping festivals which draws the interests of a large number of people across the country. Through this association we are confident of gaining access to a wide user base, and a hitherto untapped audience for Ditto TV. Introducing them to LIVE TV and Video on Demand (VOD) through varied Internet enabled devices.”
Ditto TV, which was set up in February 2012, has partnered for content with IndiaCast, Multi Screen Media (Sony Entertainment Television), Bennett Coleman & Co. Ltd., TV Today Network, BBC, Turner India, Bikini TV, ZEE etc.
iWorld
WhatsApp may soon let users to pick who sees their status updates
The messaging giant is borrowing a page from Instagram’s playbook as it pushes to give users finer control over their social circles.
CALIFORNIA: WhatsApp is quietly working on a feature that could make its Status function considerably smarter and considerably more private.
According to reports from beta tracking platforms, the app is testing a tool called Status lists, which would allow users to create named groups such as close friends, family and colleagues, and control precisely which group sees each update. It is a meaningful step up from the platform’s current blunt instruments, which offer only three options: share with all contacts, exclude specific people, or manually select individuals each time.
The new feature draws an obvious comparison with Instagram’s Close Friends function, and the resemblance is unlikely to be accidental. Both platforms sit within Meta’s family, and the company has been nudging them toward a common logic of audience segmentation for some time.
The move also fits neatly into WhatsApp’s broader privacy push. The platform has been rolling out enhanced chat protections and is exploring the introduction of usernames, which would allow users to connect without exchanging phone numbers. Status lists extend that philosophy from messaging into broadcasting.
Meanwhile, Status itself has been evolving well beyond its origins as a simple photo-and-text slideshow. The feature now supports music stickers, collages, longer videos and interactive elements, pushing it closer to the social-media-style story format pioneered by Snapchat and refined by Instagram. In that context, finer audience controls are not merely a privacy feature. They are a precondition for people sharing more.
The feature remains in development and has not been confirmed for release. WhatsApp routinely tests tools that are later modified or quietly shelved. But the direction of travel is clear: the app wants Status to be a destination, not an afterthought. Letting users decide exactly who is in the audience is how it gets there.
