Kids
Cosmos-Maya appoints new COO and CFO
MUMBAI: Cosmos-Maya, a name synonymous with quality kids’ content has appointed a new COO, CFO and HR director as the market leader beefs up its C-level staffing in pursuit of further growth.
The people appointed are Adi Shayan, Kalyani Rane and Ashutosh Tipnis as the new COO, CFO and HR director respectively.
Prior to joining Cosmos-Maya, Shayan was a COO at the Bangalore based Xentrix Studios. In a career almost 20 years in the VFX and computer graphics industry (CGI), he has held various positions, including a 9-year stint at DreamWorks Animation India as studio manager and almost 4 years at Tata Elxsi – visual computing labs (VCL) as a business development manager and producer. "I am elated and humbled to help lead and grow the company that has without a doubt changed the animation landscape of the country," he said.
Cosmos-Maya CEO Anish Mehta said, “With KKR backed Emerald Media acquiring a controlling stake in Cosmos-Maya, it became imperative to have a well-structured organization to ensure scalability. This has also enabled us to develop SOPs aimed at achieving efficiency, uniformity of performance and international quality output. The company is looking at a more holistic approach with robust systems in place.”
Rane joins the company after a 10-year stint at JSM Corporation, where she was CFO. She has more than 20 years of experience across diverse industries including food and beverage and retail. Her credentials include professional degrees like Cost and Works Accountants and a Management degree with a specialization in Finance.
Tipnis brings along with an experience of over two decades. He started his corporate journey with Crompton Greaves and was previously head – HR (West and South) at Hindustan Times. With a Masters in Human Resources from KJ Somaiya Institute of Management Studies and Research, he carries with him the pedigree of a premier B-school.
Today with 16 shows on air/in production, including 3 European and one Brazilian Co-Production, with over a 60 per cent market share in the domestic Indian animation production business, the company is already a force to reckon with.
“With the new appointments, Cosmos-Maya is poised to make a leap into the next orbit of growth, both in the domestic sphere as well as a global player. In the coming two quarters, we aim to up production from the current 35 half hours per month to 50 half hours per month. We also plan to reach the 2000 employee mark during this time”, Mehta concluded.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
