News Broadcasting
CNN-News18 rules prime time with 72.5 per cent market share lead
MUMBAI: When the nation tunes in, it’s clear who’s holding the mic. CNN-News18 has tightened its grip on the English news throne, bagging a staggering 72.5 per cent market share during peak news hours, a figure bigger than all its competitors combined.
According to BARC data (Mkt: 10L+ | TG: 22–40 Male | Wk 27–30’25, 19:00–24:00 Hrs), Times Now managed 17.9 per cent, NDTV 24×7 clocked 7.4 per cent, Republic TV scraped 1.5 per cent, and India Today Television trailed with just 0.7 per cent. The result? A prime-time rout that leaves no doubt who’s setting the national news agenda.
The dominance isn’t just in the evening spotlight. CNN-News18’s overall share in the English news genre remains formidable 60 per cent ahead of Times Now and a jaw-dropping 102 per cent ahead of NDTV (Source: BARC India | All India (U+R) 15+ | AVG Week 30’25). The channel has held its No. 1 spot for over three years, a testament to its mix of accuracy, clarity, and a citizen-first approach.
Recent upgrades from a cleaner, more visual-heavy design to tighter storytelling have only sharpened its edge. With top anchors like Zakka Jacob, Anand Narasimhan, Rahul Shivshankar, and Shivani Gupta, plus a robust nationwide reporting network, CNN-News18 delivers not just breaking headlines but context-rich coverage with data-driven explainers.
By blending editorial heft with tech innovation, the channel is making sure that when the story matters, India knows exactly where to turn and in peak hours, it’s turning to CNN-News18 in overwhelming numbers.
