Chrome Data: English News channels continue to gain in week 8

MUMBAI: In week eight of opportunity to see (OTS) collated by Chrome Data Analytics & Media, English News channels in the eight metros gained the maximum.

With 3.4 per cent growth, the genre saw Times Now retaining its supremacy with 79.1 per cent OTS. 

Sports channels across India gained 3.2 per cent. 

Next in the line were Business News channels in the eight metros with 2.2 per cent jump and Music channels in the Hindi speaking market (HSM) with 0.7 per cent. CNBC Awaaz with 80.6 per cent OTS and 9XM with 90.6 per cent OTS topped in their respective genres. 

As for the losers, English Entertainment channels in eight metros saw the maximum drop of 4.9 per cent. Comedy Central with 52.5 per cent OTS topped the category. 

Kids channels across India and Hindi movie channels in HSM markets saw a drop of 0.9 per cent and 0.7 per cent respectively. Cartoon Network with 79.9 per cent OTS and Max with 95.5 per cent OTS scored the maximum in their respective genre. 

Last but not the least, English Movies in the eight metros observed a fall of 0.5 per cent. Movies Now topped the chart with 67.1 per cent OTS.