e-commerce
Cash back at the table and the terminal with the new PaisaSave card
MUMBAI: When eating out and flying off are no longer indulgences but routines, your credit card needs to keep pace. Paisabazaar and Yes Bank seem to have read the room and the receipt with the launch of the upgraded Yes Bank Paisabazaar PaisaSave Credit Card, designed to put serious cashback where India spends most.
At the heart of the revamp is a generous 6 per cent cashback on dining and travel, placing the PaisaSave card among the most rewarding in its category. From food delivery apps and fine-dining platforms to airline tickets, hotels and homestays, the card aims to reward lifestyle-led spending without the usual fine print fatigue.
The numbers do the talking. Cardholders can earn up to Rs 3,000 in cashback every month through accelerated benefits on dining and travel. Even after the monthly cap is reached, spends in these categories continue to earn 1 per cent cashback, ensuring rewards do not simply switch off mid-meal or mid-trip.
Everyday usage has not been left out either. The card offers unlimited 1 per cent cashback on all other online, offline and UPI transactions, alongside a 1 per cent fuel surcharge waiver, making it as functional at the petrol pump as it is at the café counter. Users can also instantly activate a virtual RuPay credit card, enabling UPI-based credit payments, a nod to how India increasingly prefers to pay.
Importantly for value-conscious consumers, the card comes with no joining fee. The annual fee of Rs 499 from the second year onwards can be waived by spending Rs 1.2 lakh in the previous year, keeping the cost-to-reward equation firmly in the user’s favour.
Yes Bank country head for credit cards and merchant acquiring Anil Singh noted that dining and travel continue to drive discretionary spends, with consumers increasingly expecting tangible value in return. The revamped PaisaSave, he said, is built to enhance everyday financial experiences across customer segments.
Paisabazaar CEO Santosh Agarwal pointed to cashback as one of the most persistent consumer demands in credit cards today. With eating out and travel now embedded in urban lifestyles, she said the co-created product focuses on delivering rewards that feel immediate, relevant and genuinely useful.
Accepted across popular platforms including Zomato, Swiggy, Eazydiner, Makemytrip, Goibibo, Airbnb and major hotel chains such as Taj, Marriott and Radisson, the upgraded PaisaSave card positions itself as a companion for a lifestyle that is always on the move and always hungry.
In a market crowded with points, tiers and conditions, Paisabazaar and Yes Bank are betting that straightforward cashback, delivered fast and without fuss, is what today’s card users really want.
e-commerce
Amazon unveils first Trustworthy Shopping Experience Report
32,000 bad actors targeted, 15 million fake products removed in 2025.
MUMBAI: In a marketplace where trust is the real currency, Amazon is showing its receipts. Amazon has released its first-ever Trustworthy Shopping Experience Report, offering a detailed look at how it polices its vast digital shelves from counterfeit crackdowns to scam detection and review authenticity. At the heart of the report is a four-pronged strategy, proactive controls, risk anticipation, enforcement against bad actors, and consumer protection. The scale is staggering. Since 2020, Amazon’s Counterfeit Crimes Unit has pursued over 32,000 bad actors globally through litigation and criminal referrals spanning 14 countries.
The clean-up drive accelerated in 2025, with the company identifying and disposing of more than 15 million counterfeit products worldwide. Legal action also led to the takedown of over 100 websites linked to fake reviews and scams, an ongoing battle in the age of algorithmic manipulation.
Behind the scenes, artificial intelligence and machine learning are doing the heavy lifting. Amazon says it monitors billions of daily interactions across listings, reviews, and seller activity to spot trouble before it surfaces. Its predictive systems can even flag potentially infringing listings for trending products before brands raise the alarm.
Tools like Omniscan, which verifies product safety information at scale, and SENTRIX, designed to detect and eliminate phishing websites, are part of this expanding tech arsenal. Together, they aim to reduce risk while keeping the platform usable for legitimate sellers.
That balance between protection and friction is a tightrope Amazon acknowledges. Rohan Oommen, Vice President of Worldwide Customer and Partner Trust, noted that while safeguards are critical, they must not stifle genuine businesses. Features like the Account Health Dashboard are meant to give sellers clearer visibility into compliance and performance.
Consumer-facing measures are also getting sharper. From direct safety alerts to recall notifications and refund guidance, Amazon is leaning into transparency, backed by partnerships with consumer organisations to raise awareness.
The report’s release follows the expansion of Amazon’s Counterfeit Crimes Unit into India, signalling a deeper push into one of its fastest-growing markets, with closer coordination planned between brands, sellers, and law enforcement.
In short, as online shopping grows more complex, Amazon is betting that trust built through data, enforcement, and a fair bit of algorithmic vigilance will be its most valuable product yet.
