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CAS: IBF to push for level playing field

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NEW DELHI: The Indian Broadcasting Foundation (IBF) has decided to exhort the government to mandate all other addressable systems in the country like DTH and IPTV, for example, as was being done with CAS or conditional access system.

This suggestion was one of the many that were discussed today by the board of IBF, an apex body of broadcasting companies operating in India, during a debate to help formulate a stand on the issue of CAS, which can be taken to the government by 7 April.
Another issue that the IBF would note down in a communication to the information and broadcasting ministry, which is holding meetings with industry stakeholders to finalise a rollout plan for CAS, is the pricing of such addressable services.

Though the exact words are still to be formalized, IBF sources told Indiantelevision.com it was suggested that the government should be petitioned to follow a recommendation of the sector regulator on the pricing mechanism of addressable systems like CAS, DTH and IPTV with an aim to provide a level playing field to broadcasters vis-à-vis the cable fraternity.
In a set of recommendations on addressable systems made in 2004, Telecom Regulatory Authority of India (Trai) had suggested that since addressable services depend on offering a choice to consumers, unlike non-addressable system like present-day cable TV services, pricing should be allowed to be formulated by market forces and not mandated.

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Another issue that is likely to find its way in the letter for the government involves the free-to-air bouquet of channels and its pricing.

The IBF board feels that since the scenario has undergone a change from the time CAS was mooted in 2003 when the free-to-air (FTA )bouquet was to comprise 30 channels and priced at Rs. 72 (exclusive of taxes), more channels should now be added to the FTA package for consumers in a CAS-enabled regime.

The argument in favour of increasing the number of channels to at least 50 is backed by the fact that the subscription-free DTH service of Doordarshan will also carry more than 50 FTA channels from May. This was announced by DD today at a press conference.

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The IBF board is also likely to express its reservation against providing a la carte pricing of channels as it might be against consumer interest.

Though such a line of thought had been forwarded by the broadcasting industry in the US to the American regulator, the Federal Communications Commission recently put out a statement saying that the earlier report on a la carte pricing was lopsided and individual pricing of TV channels actually works to the benefit of consumers. This too is being contested by broadcasters in the US.

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Sony PAL to air Sankat Mochan Hanuman from May 4 at 9 PM

Mythological series brings Lord Hanuman’s tale of devotion and courage back to TV

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MUMBAI: Sony PAL is set to bring back the timeless mythological series Sankat Mochan Hanuman, with its premiere scheduled for May 4 at 9 PM. The show revisits the legendary journey of Lord Hanuman, offering viewers a chance to reconnect with one of Indian mythology’s most revered figures.

Centred on themes of devotion, courage and righteousness, the series traces Hanuman’s unwavering loyalty to Lord Ram and his fearless stand against evil. With its mix of dramatic storytelling and visually rich sequences, the show aims to deliver both entertainment and spiritual resonance, appealing to audiences across age groups.

The narrative unfolds as a larger-than-life saga, positioning Hanuman as the ultimate protector and a symbol of strength and selfless service. His journey, rooted in faith and duty, continues to strike a chord with viewers, making the series as relevant today as ever.

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The cast features Gagan Malik as Lord Ram, Debalina Chatterjee as Sita, Nirbhay Wadhwa in the titular role, and Saurav Gurjar as Raavan. Their performances bring depth and authenticity to characters deeply embedded in Indian cultural memory.

With its return to television, the show is positioned as more than just a rerun. It taps into a renewed appetite for mythological storytelling, blending nostalgia with timeless values.

As audiences increasingly seek content that resonates beyond entertainment, ‘Sankat Mochan Hanuman’ offers a familiar yet powerful narrative, reminding viewers that stories of faith and courage never really go out of style.

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