Kids
Cartoon Network adds more fun to its programming line-up
MUMBAI: Cartoon Network India is all set to launch two new shows – Lego’s Mixels and Steven Universe. The mischievous shorts of Mixels will be telecast every Saturday at 8:00 am and the magical adventures of Steven Universe every Sunday at 10:30 am.
Talking about shows, Turner International India South Asia sr director and network head – kids, Krishna Desai said, “We are thrilled to launch Lego Mixelsand Steven Universe in Indiathat represent Cartoon Network’s illustrious and trans-global portfolio.The partnership with Lego is the next step in the evolution of Cartoon Network Studios and the way we co-develop original IPs.Steven Universeis our latest and biggest original series, that has been creating waves across the world. Kids in India can look forward to all this new excitement, entertainment, humour, adventure and wackiness on Cartoon Network.”
Mixels is a groundbreaking global franchise created by the powerhouse partnership of two of the biggest forces in kids’ entertainment – Cartoon Network and the LEGO Group. Mixels is centred around a world of colourful creatures who can mix and combine with each other leading to hilarious and surprising results. They are comical, mischievous creatures that live in tribes of three. Each tribe is based around a unique natural element. The Infernites are fiery and short tempered, but handy for a barbeque. The Cragsters are the industrious mining tribe and the Electroids are a quirky bunch with enough nervous energy to light up the whole world. Nixels, annoying and destructive little creatures, wreak havoc over the Mixel land trying to tear down and break apart the tribes. Mixels will air as two minute shorts every Saturday at 8:00 am starting 15 February 2014.
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Steven Universe is the latest original animated comedy series from Cartoon Network Studios. Steven Universe is about the misadventures of a boy named Steven, the ultimate “little brother” to a team of magical guardians of humanity – the Crystal Gems. Steven may not be as powerful as the Crystal Gems or as savvy. But that doesn’t stop him from joining his sisters – Garnet, Amethyst and Pearl on their magical adventures and somehow finding a way to save the day! It is created by Emmy and Annie Award-nominated writer and storyboard artist Rebecca Sugar. Steven Universe premieres on 16 February 2014 and will air every Sunday at 10:30 am on Cartoon Network.
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Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
