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CaratLane ropes in Nickelodeon’s Dora to promote kids’ jewellery range

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Mumbai: Celebrating the legacy of Nickelodeon’s character Dora the Explorer, omnichannel jeweller and Tanishq partnership brand CaratLane has introduced a vibrant collection, ‘CaratLane x Dora the Explorer’, in association with Viacom18 consumer products. This exclusive collection consists of 10 beautifully crafted designs such as pendants, necklaces, bracelets for kids.

With Raksha Bandhan around the corner, the launch of this fine jewellery is an attempt to bring young fans one step closer to their favourite Nickelodeon character, said the brand in a statement. “While ensuring the designs are safe and secure for kids with no sharp edges, the jewellery comes with a special protective coating,” it added.

“CaratLane is the ultimate destination for kids’ jewellery. Now, with another feather in our cap that’s ‘Dora the Explorer’, it’s going to be amazing,” said CaratLane, SVP – merchandise, Aakrosh Sharma. “We know there are a lot of fans out there who love this character and they will be delighted to see the range of designs we have. Each design in this collection is beautifully crafted in vibrant enamel and 14-karat gold. They are super kid-friendly and made with care keeping in mind ‘all-day comfort’.”

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“At Viacom18, we believe in working towards creating a relationship with our consumers across multiple touch-points even beyond the screen,” said Viacom 18, head – network sales, Mahesh Shetty. “With a strong affinity among kids, Nickelodeon’s Dora the Explorer has grown to become one of the most iconic characters and therefore our efforts lie in ensuring that our products give our young viewers an opportunity to personally engage with the character. Kids adore Dora the Explorer and this new line stylised and endearing jewellery collection in collaboration with CaratLane is a step further to ensure that they enjoy and interact with their favourite character and make it a part of their daily lives.”

The collection is now available on CaratLane app, website, and offline stores across the country.

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Kids

Mukta Arts and Green Gold ink MOU to animate iconic film IPs

Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.

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MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.

The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.

Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”

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Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”

In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.

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