News Broadcasting
BSkyB subscriber base sky rockets
MUMBAI: British Sky Broadcasting (BSkyB) has hit a viewer milestone. On Friday, the UK/ Ireland satellite TV platform controlled by News Corp claimed that it had added 170,000 net subscribers in its last fiscal quarter, taking its total to more than 7 million.
With the subscriber base crossing 7 million, the revenues for the company increased by 17 percent to 850 million pounds. According to the media reports, the company claimed that DTH revenues increased by 17 percent to 628 million pounds, which was attributed to a 12 percent increase in the number of satellite TV subscribers.
According to the report, the satellite broadcaster has achieved its goal of signing up seven million subscribers, three months ahead of schedule. The company was originally hoping to attract seven million subscribers latest by the end of this year.
During the tenure of CEO Tony Ball, the firm began to attract a mass audience with the set-top boxes and minidishes to decode digital television signals. The company’s subscriber base has grown strongly since then. Also what boosted the subscriber base was its exclusive deal to screen football matches between the elite English Premier League clubs.
With CEO James Murdoch taking over the reins from Tony Ball, the company is now aiming to increase its total subscriber base to eight million by the end of 2005. It also wants to boost average revenue per user to ?400, up from ?366 in June 2004, reports say.
News Broadcasting
India Today Group debuts AI anchor ‘Sutra’ at AI Impact Summit 2026
Sutra aims to simplify live policy debates using sovereign AI models
NEW DELHI: India Today Group has unveiled Sutra, an AI-driven news anchor designed to deliver real-time, contextual reporting, marking the group’s latest push to integrate artificial intelligence into mainstream journalism.
The AI anchor was introduced at the India AI Impact Summit 2026 in New Delhi and developed in collaboration with BharatGen, with the initiative showcased by the Ministry of Electronics and Information Technology.
India Today Group said Sutra is built to navigate complex policy discussions and fast-moving developments by synthesising information into concise, accessible insights, aimed at narrowing the gap between high-level debates and public understanding. The AI anchor was used to surface live takeaways from key sessions at the summit.
India Today Group chief AI officer Nilanjan Das, said the project was focused on clarity and accessibility without diluting editorial rigour. He added that working with BharatGen aligned the group’s AI ambitions with India’s broader push towards sovereign technology capabilities.
BharatGen CEO Rishi Bal, said the partnership reflected a shift from basic automation towards deeper contextual intelligence in media. He emphasised the importance of indigenous, multimodal AI models capable of understanding Indian languages, regional dialects and cultural nuance, particularly as AI-driven news formats gain traction.
The launch positions India Today Group among the first major Indian media houses to deploy an AI anchor backed by home-grown technology, underscoring a growing convergence between journalism, public policy and sovereign AI infrastructure.
