GECs
Apurva Purohit joins Radio City as CEO 1 July
MUMBAI: Music Broadcast Private Limited (MBPL) has officially announced the induction of Apurva Purohit, as its new chief executive officer, effective 1 July.
Purohit who was COO Television Division, Times Entertainment, heading the group’s non-fiction lifestyle and entertainment channel Zoom, had put in her papers late last month.
A statement issued by Music Broadcast Private Limited (MBPL) states that Purohit will spearhead the efforts to strengthen the Radio City brand play a pivotal role in developing the company’s strategy in the evolving FM Radio business in India.
Purohit has spent time in some of the largest advertising agencies in India and was instrumental in setting up Lodestar Media.
In recent years, Purohit has been actively involved in the management of Zee TV and in the challenges to start up Zoom TV. She is also the chairperson of Emvies and an office bearer of the Mumbai Ad Club.
Commenting on her new assignment, Purohit said, “It is exciting to take a great radio brand like Radio City forward, and to shoulder the challenge of putting radio as a medium in a new position of eminence in the minds of the advertiser and the consumer.”
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
