iWorld
Amazon miniTV and Sikhya Entertainment’s much-awaited Gutar Gu Season 2 begins filming
Mumbai: Amazon miniTV is bringing back this budding story of teen adolescence, Gutar Gu for its second season, directed by Saqib Pandor and produced by Sikhya Entertainment. The innocent romance is rekindled with the much-loved couple Ritu and Anuj, starring our heartthrobs Vishesh Bansal and Ashlesha Thakur. The wait is finally over as the cast and crew of Gutar Gu have begun shooting for the second season, and the streaming service has given a sneak peek straight from the sets.
The coming-of-age series has not only received rave reviews for its gripping narrative and the pair of Ashlesha Thakur and Vishesh Bansal, but it is also a massive hit, being one of the most viewed series on Amazon miniTV, with fans eagerly awaiting six all-new episodes of the magic between Anuj and Ritu.
Produced by Guneet Monga Kapoor’s Oscar Winning Production House, Sikhya Entertainment, in Gutar Gu Season 1, Ritu and Anuj navigated complex relationships, portraying diverse facets of teenage romance amidst difficult situations, exploring various shades of love. The sophomore season will focus on their journeys ahead, amidst new challenges, managing life, careers, and expectations from each other.
Sharing his excitement for the second season, Amazon miniTV head of content Amogh Dusad said, “Gutar Gu had struck a chord with audiences from the word go and we couldn’t be happier to bring season 2 of this highly acclaimed series!”
“The Story of Gutar Gu, is very close to our hearts at Sikhya. After an outpour of love for Ritu and Anuj’s short story in Gupt Gyaan, to come back together with phenomenal Director Saqib Pandor and explore the story in a series format was truly an exciting opportunity. With so much love and support for Season 1, we thought it was only best to see where Ritu and Anuj’s love takes them next. We’re excited to take you yet again on a nostalgic ride, exploring new challenges of teenage love in an all-new season of Gutar Gu!” shared Sikhya Entertainment producer Guneet Monga Kapoor.
Sharing his thoughts, Gutar Gu director Saqib Pandor said, “Gutar Gu started as an innocent story of two young lovers in Bhopal, but the magnitude of success and love we have received for the show and its characters on Amazon miniTV has truly empowered us to dream of another season. That’s the best reward one can get as a filmmaker, where audiences are eager to know what’s next for their beloved characters. We’re ready for this love story, to go the distance!
Gutar Gu Season 2 is slated to release in 2024 exclusively on Amazon miniTV available on Amazon’s shopping app, on Fire TV, and on Play Store.
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ITC Sunfeast, Zepto host mango-themed experiential ‘Paglu Party’
Event blends Alphonso desserts, DIY sessions and interactive formats
MUMBAI: When mango season peaks, some savour it others go full ‘paglu’. ITC Sunfeast Baked Creations, in collaboration with Zepto, turned summer indulgence into an immersive brand experience with its ‘Mango Paglu Party’, a high-energy, mango-themed event designed to blur the line between dessert and discovery. Built around the brand’s ‘Mad Over Mangoes’ universe, the space leaned into a sensory overload bright, playful and unapologetically mango-drenched. From curated installations to social-first corners, every element was designed to be as shareable as it was experiential.
At the centre of the celebration was the fruit itself, elevated into a menu crafted using fresh, carbide-free Alphonso mangoes sourced by Zepto. The spread ranged from a flaky Mango Pista Kouign Aman to Mango Coconut Serradura Pudding and a Mango Mascarpone Cake, balancing indulgence with seasonal freshness.
But this was not a passive tasting affair. Guests were drawn into the experience through interactive formats, including a DIY dessert session led by the brand’s chef, where attendees created classics like Mango Tres Leches. Zepto chief business officer Chandan Mehndiratta also joined the session, adding a touch of brand personality to the proceedings.
A quirky highlight came in the form of the ‘Aam Paglu Prescription’, a playful, doctor-themed concept that positioned mango indulgence as the only “treatment” worth taking, turning a simple insight into a memorable activation.
The event built up to a theatrical finale, with the crowning of the ‘Aam Paglu of the Day’ followed by the cutting of an oversized mango-shaped Mango Mascarpone Cake, closing the experience on a high note.
More than just a seasonal showcase, the Mango Paglu Party reflects a broader shift in brand storytelling, where products are no longer just consumed, but experienced. For ITC Sunfeast Baked Creations and Zepto, mango season was not just about flavour, it was about creating a moment that audiences could step into, engage with and, quite literally, devour.
