iWorld
Airtel to take ownership of Telenor’s India operations
MUMBAI: Telenor ASA, on 23 February, entered into a definitive agreement with Bharti Airtel Limited (Airtel), whereby Airtel will take full ownership of Telenor India, subject to regulatory approvals.
Airtel is India’s largest wireless operator with over 269 million subscribers and a revenue market share of over 33 per cent. As the new owner, Airtel will take over Telenor India’s spectrum, licenses and operations, including its employees and customer base of 44 million. Telenor’s operations and services will continue as normal until the completion of the transaction.
“We believe today’s agreement is in the best interest of our customers, employees and Telenor Group. Finding a long term solution to our India business has been a priority for us, and we are pleased with our agreement with Airtel. The decision to exit India has not been taken lightly. After thorough consideration, it is our view that the significant investments needed to secure Telenor India’s future business on a standalone basis would not have given an acceptable level of return,” says Telenor Group CEO Sigve Brekke.
Bharti Airtel MD and CEO (India and south Asia) Gopal Vittal says, “The agreement underlines our commitment to lead India’s digital revolution by offering world-class and affordable telecom services through a robust spectrum portfolio spread across multiple bands. On completion, the proposed acquisition will undergo seamless integration, both on the customer as well as the network side, and further strengthen our market position considerably in several key circles. The customers of Telenor India will be able to enjoy India’s widest and fastest voice & data network, and a range of Airtel’s world-class products and services.”
The transaction will not trigger any impairment. As of fourth quarter 2016, the remaining value of tangible and intangible assets in Telenor India amounted to NOK 0.3 billion (Rs 2.4 billion).
According to the agreement, Airtel and Telenor India will merge and Airtel will take over Telenor India as soon as all necessary approvals are received. As part of the agreement, Airtel will take over outstanding spectrum payments and other operational contracts, including tower lease.
The transaction is subject to requisite regulatory approvals, including approvals from the Department of Telecommunications in India (DoT) and the Competition Commission of India. The exposure to claims related to the period Telenor owned the business, will remain with Telenor.
The transaction is expected to close within 12 months. With effect from first quarter 2017, Telenor India will be treated as an asset held for sale and discontinued operations in Telenor Group’s financial reporting.
Telenor announced its entry into India in 2008. In 2016, Telenor India’s revenues were NOK 6.0 billion and the operating cash flow was NOK -0.4 billion. Telenor services are commercially available in six telecom circles in India (Andhra Pradesh, Bihar & Jharkhand, Gujarat, Maharashtra, UP East and UP West), and the company also has spectrum in Assam.
Telenor Group is one of the world’s major mobile operators, with reported revenues of NOK 131 billion in 2016. Bharti Airtel is a leading global telecommunications company with operations in 17 countries across Asia and Africa.
iWorld
Talk to your telly: JioHotstar’s new AI voice feature reads your mood to suggest shows
The streaming giant ditches the scroll for a “conversational” AI that understands moods, cricket and Hinglish
MUMBAI: The era of the endless scroll may finally be over. JioHotstar has officially flicked the switch on its “Conversational Voice Discovery” (CVD) feature, a high-tech overhaul designed to turn the hunt for a Friday night film into a natural chat. Developed in a landmark partnership with OpenAI, the tool moves beyond clunky keyword searches, allowing users to find content by describing their mood, context or even the most bizarre viewing scenarios.

The feature is vision of Uday Shankar, vice chairman of JioStar, whose goal is to eliminate “content overload” by replacing the tedious, traditional scroll with natural dialogue. By leveraging ChatGPT’s ability to grasp context and cultural nuance, the new mobile interface allows users to bypass menus entirely, turning search into a seamless conversation.
The launch, which rolled out across India this month, sees a ChatGPT-powered interface integrated directly into the heart of the app. Instead of typing “action movie” into a sterile search bar, viewers can now speak to their devices as if they were asking a well-read friend for a tip. For now, the feature is exclusive to the mobile app, with a rollout for Connected TV (CTV) expected in later phases.
Beyond the keyword
The CVD feature is built on what JioStar calls “Multilingual Cognitive Search.” It is designed to interpret nuance rather than just matching text. If you tell the app, “I’ve had a long day, give me something mindless and funny,” it won’t just look for those words in a title; it will sift through 300,000 hours of library content to find a light-hearted sitcom or a stand-up special that fits the vibe.
The tech is natively multilingual, catering to India’s diverse linguistic landscape. Users can switch effortlessly between languages—asking for “Koi light-hearted comedy dikhao” (show me some light-hearted comedy) or requesting a “Thriller hai but zyada dark nahi chahiye” (a thriller that isn’t too dark).
Real-time curiosity and live sports
Perhaps the most ambitious aspect of the rollout is its integration with live sports. During a high-stakes cricket match, the AI acts as a digital companion. Fans can ask, “Who is the top scorer right now?” or “Show me that last wicket again,” and the system will pull the relevant data or clips instantly. It even attempts to explain the “why” behind the crowd’s energy, responding to prompts like, “Why is everyone reacting like that?” by contextualizing on-field events.
A shift in streaming strategy
The move is part of a broader reimagining of the entertainment experience following the massive merger between JioCinema and Disney+ Hotstar. Uday Shankar noted that the goal is to make premium entertainment “truly accessible” by embedding AI at the core of the user journey. By anticipating culture and context, the platform hopes to kill off “decision fatigue.”
For OpenAI, the partnership represents a major play in the Indian market. Fidji Simo, the head of applications at OpenAI, said the goal was to turn a “one-way” passive consumption experience into a “deeply personal conversation.”
As the feature goes live for millions of subscribers, the message from Bombay House is clear: the remote control is becoming obsolete. Whether you’re looking for a show that “feels like a rainy Sunday afternoon” or a crime series with a “strong female lead but not too violent,” all you have to do is ask.







