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Actus Digital appoints Jay Gedanken as vice president of business development
MUMBAI: Actus Digital, a leading provider of compliance and intelligent media monitoring solutions, has appointed Jay Gedanken as vice president of business development in the US. With over 35 years' experience in broadcast technology sales, technical support, marketing, and project management, Gedanken will play a critical role in increasing Actus Digital's footprint in the United States market, developing new sales channels, and driving revenue growth.
"Business development opportunities are booming in the US, with Actus Digital poised to fill the void left by former U.S. industry leader Volicon and its end-of-life products while also meeting the growing customer demand for compliance solutions featuring content repurposing and AI," said Actus Digital CEO Sima Levy. "We continue to increase the scale of our U.S. office as a result of growing sales and activities, and hiring Jay will keep us on track. Leveraging his experience in broadcast sales, Actus Digital will continue to build on its 15-plus years of providing superior compliance and media monitoring solutions that solve many of the critical problems facing broadcasters today in one platform."
Prior to joining Actus Digital, Gedanken held a variety of leadership roles in the industry, including former vice president at Scopus Video Networks and founder of the company's North American operation. His vast array of experience includes sales and management positions at Visionetics, Optibase, Adtec, and Sencore. Over the years, Gedanken has developed a deep understanding of broadcast workflows and expertise in providing simple and complex solutions for all levels of broadcasters, from single local affiliates to national networks.
"I am excited to join Actus Digital's growing enterprise of respected industry professionals and add to their vast knowledge and experience in broadcast solutions," said Gedanken. "From day one, I have been impressed with the ease of use and the feature-rich media solutions that Actus Digital provides. Their intelligent media platforms go beyond simple compliance and monitoring, offering innovation in a variety of technologies, including content repurposing and AI."
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
