ZenithOptimedia wins Jabong.com’s media biz

MUMBAI: ZenithOptimedia has won the media mandate of e-comerce portal Jabong.com.

The account win is on the back of multi-agency pitch that saw participation of incumbent agency Mindshare, Madison Media, Lodestar UM and ZenithOptimedia.

The business will be handled out of the agency‘s Delhi office.

ZenithOptimedia managing partner Navin Khemka said, “Yes, we have won the account. We will be handling entire media planning and buying portfolio of Jabong including lots of consumer insight and research.”