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Zee climbs into global top tier for ESG performance

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MUMBAI: Zee has found its green groove, and the scorecard is striking all the right notes. Zee Entertainment Enterprises Ltd has registered a major leap in its environmental, social and governance performance, scoring 51 out of 100 in the S&P Global Corporate Sustainability Assessment 2025. The result places the company in the top 5 percent of media, movies and entertainment players across the world.

The improvement comes after a year of focused work across key ESG pillars. Zee strengthened corporate governance, climate governance, supply chain management and human capital practices, alongside initiatives in stakeholder engagement, double materiality assessment, privacy protection, information security, energy management and occupational health and safety.

The company’s efforts earned it a position in the 96th percentile overall, with transparency reporting achieving a perfect 100th percentile. Zee also crossed the 95th percentile in areas such as risk management, supply chain governance, tax strategy, water stewardship, human rights, human capital management and customer relations. The industry’s average score stood at 22, placing Zee far ahead of the pack.

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Chief executive officer Punit Goenka said the performance underscored Zee’s commitment to responsible growth. “Our progress in ESG reflects our resolve to bring meaningful change on and off the screen. Over the last year, we have strengthened governance, improved disclosures and deepened engagement with stakeholders. Ranking amongst the top 5 percent globally further inspires us to elevate our benchmarks and lead by example,” he said.

The S&P Global CSA evaluates companies on how effectively they manage ESG risks, opportunities and impact in comparison with industry peers. Zee’s score reflects advances in data privacy and cybersecurity, consolidation of carbon accounting, improved energy conservation and stronger waste reduction and recycling measures.

As the company continues to balance strategic growth with societal responsibility, its ESG trajectory signals a sharpened focus on long-term resilience and trust-building across its value chain.

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Usain Bolt joins Puma India’s RCBEverywhere campaign

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MUMBAI: He may have clocked the fastest time on track, but Usain Bolt is now sprinting straight into cricket fandom again. The eight-time Olympic medallist has returned to spotlight his long-standing support for Royal Challengers Bengaluru, featuring in sportswear giant PUMA India’s latest #RCBEverywhere campaign. Dressed in the 2026 RCB jersey, Bolt shared the moment on social media, pairing it with a throwback to the kit he first received in 2021 marking a fandom that has only gathered pace since.

A self-confessed cricket enthusiast and admirer of Virat Kohli, Bolt’s association with RCB has evolved through Puma’s global athlete ecosystem. The brand, which has partnered with Bolt for over two decades, is now leveraging his cross-sport appeal to amplify RCB’s already global fan culture.

The campaign builds on a behaviour that fans have long embraced taking the jersey beyond stadiums and scales it with one of the most recognisable athletes in the world. Bolt’s earlier appearance alongside Kohli and RCB players in a viral reel last year further cemented his status as an unlikely yet enthusiastic member of the RCB faithful.

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With #RCBEverywhere, Puma is not just selling merchandise, it is exporting fandom. The campaign invites supporters to join the movement, with opportunities to win match shirts and tickets, while participating in a global conversation that now stretches far beyond Bengaluru.

From Olympic tracks to IPL terraces, Bolt’s latest cameo proves one thing, speed may be his signature, but fandom travels just as fast.

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