MAM
YES BANK becomes the first bank to offer ‘ONDC Network Gift Card’
Mumbai: YES BANK today, announced that it has become the first bank in the country to issue an ‘ONDC Network Gift Card’. This marks a transformative shift in the way India shops and aims to revolutionise the shopping experience for Indian consumers.
The ONDC Network Gift Card, issued in partnership with Open Network for Digital Commerce (ONDC), is at the forefront of democratising digital commerce. Unlike traditional gift cards, this groundbreaking concept empowers customers to utilise the gift card for purchasing products from any brand and any seller across a wide array of segments, including food, fashion, handicrafts, electronics, home essentials, health and wellbeing.
The ONDC Network Gift Card is open for sponsorship and utilisation by corporate and individual customers, enabling them to extend thoughtful gestures to their customers, employees, or their loved ones. This innovative card leverages the robust Rupay network and offers the flexibility to load up to Rs 10,000/-
YES BANK country head – of Digital & Transaction Banking Ajay Rajan said “At YES BANK, it is our constant endeavour to leverage technology to bring forth solutions that provide customers as well as clients with a rewarding banking experience. We are delighted to be the first bank to partner with ONDC to introduce this specially curated Network Gift Card that offers customers with the flexibility to choose from a wide array of products from across segments. Being a pioneer in digital acceleration, our focus is on creating a robust digital infrastructure for business and commerce. With the launch of the ONDC Network Gift Card, customers can enjoy an unrestricted shopping experience during the ongoing festive season.”
Brands
SBI General Insurance appoints Shrish Mahuli as chief business officer
Industry veteran with 24 years’ experience to drive growth and distribution
MUMBAI: SBI General Insurance has appointed Shrish Ramchandra Mahuli as chief business officer, strengthening its leadership team as it looks to accelerate growth and deepen market reach.
In his new role, Mahuli will oversee the company’s overall business strategy, expand distribution channels and drive customer-focused growth initiatives across key markets. The move comes as the insurer sharpens its focus on profitable growth and enhanced customer engagement.
Mahuli brings over 24 years of experience across the insurance and automotive sectors. He has previously held leadership roles at Reliance General Insurance, ICICI Lombard General Insurance and Tata Motors, where he worked on scaling businesses and strengthening distribution networks.
SBI General Insurance managing director and CEO Naveen Chandra Jha said, “We are delighted to welcome Mr Mahuli at a time when the industry is witnessing strong momentum driven by rising awareness and evolving customer needs. His deep domain expertise and proven leadership will be instrumental in strengthening our distribution footprint and driving profitable growth.”
SBI General Insurance chief business officer Shrish Ramchandra Mahuli said, “I am pleased to join SBI General Insurance at a time when the industry is evolving rapidly. I look forward to working with the team to further strengthen the business and drive sustainable growth.”
The appointment underlines the company’s push to build leadership depth and deliver more accessible, customer-centric insurance solutions in a rapidly evolving market.








