Ad Campaigns
WTF Sports Launches in India and Globally and appoints Harmanpreet Kaur and Suresh Raina as Global Brand Ambassadors
WTF Sports, one of India’s biggest fantasy sports gaming platform has today formally announced their launch in India and Globally and appointed famed cricketers, Harmanpreet Kaur, the captain of the Indian squad at the ICC Women’s T20 World Cup in 2020 and Suresh Raina, the IPL superstar as Global Brand Ambassadors with the latter also joining the brand as a Strategic Partner.
The announcement was made through a web conference with prominent cricket host, Vikram Sathaye moderating and hosting the webinar and Vinit Bhatia, Manit Parikh and Yash Kadakia Co-Founders – India and Global, WTF Sports introducing the cricketers as the Global Brand Ambassadors.
The app currently hosts three major sports, multiple playing modes and exciting contests, ensuring that sports fans can get more skilful by letting them strategize and use their sports knowledge into rewarding behaviour. Users can create their own team made up of real-life players from upcoming matches, score points based on their on-field performance and compete with other fans. The app lets you manage your own team, mentor them and invite your friends to join in.
Commenting on the launch and announcement Vinit Bhatia, Manit Parikh and Yash Kadakia, Co-Founders of WTF Sports – India and Global said, “We’re excited to launch WTF Sports and indulge the sports fanatic and have them use their sports knowledge. Harmanpreet and Suresh are some of the top players from the Indian cricketing world, they’re also great sportspeople, their energy, fierceness and strategic bent of mind is what makes them great Global Brand Ambassadors and they’re the perfect embodiment of the platform. It was also extremely exciting to have Suresh on board as a Strategic Partner with us and help us evolve the platform as we go along.
Talking about the association, Harmanpreet Kaur, Global Brand Ambassador of WTF Sports said, “WTF Sports was the perfect fit with me, I can use strategy and my experience while playing, I’ve actually learnt to strategize better as I’ve played along. Additionally, when we were under lockdown and I couldn’t really practice, it was fun to come on the platform and feel like I’m still playing.”
Suresh Raina, Strategic Partner and Global Brand Ambassador of WTF Sports said, “It is exciting to be a part of a fantasy sports platform like WTF Sports not just as an ambassador but also as the strategic partner, it is everything that I embody and what I believe in, it’s fierce, fun and competitive.”
Ad Campaigns
Indian Silk House Agencies launches ‘Shubho Smriti’ PoilaBoishakh campaign
Brand celebrates Bengali New Year with stories of 100 women and their saree memories.
MUMBAI: Indian Silk House Agencies has woven a beautiful new story for PoilaBoishakh, one stitched together with memories, emotions, and the timeless elegance of a saree. The leading saree retailer has unveiled ‘Shubho Smriti’, a digital-first campaign that brings together the voices of 100 women sharing their personal celebrations of the Bengali New Year. The campaign highlights how the saree remains an essential thread in these evolving traditions, from daughters gifting their mothers after years of quiet sacrifice to sarees passed down through generations carrying decades of love.
Indian Silk House Agencies CEO Darshan Dudhoria said, “What gives any tradition its relevance over time are the memories people attach to it. For over five decades, we have been closely connected to this cultural fabric. This campaign came from a simple intent to listen to these stories of our customers and bring them together.”
To mark the occasion, the brand has launched a dedicated PoilaBoishakh collection featuring handwoven textiles such as Matka silk and Jamdani, along with classic reds and whites, softer seasonal hues, and brighter options. The collection starts at ₹999 and is now available online and in stores across Eastern India.
By blending cultural nostalgia with contemporary storytelling, Indian Silk House Agencies has created more than just a campaign, it has turned personal memories into a shared celebration of tradition, emotion, and timeless style.
This PoilaBoishakh, the brand reminds us that the most beautiful things in life are often the ones we weave into our own stories, one elegant drape at a time.
