MAM
Vote the Hell, a collaborative content piece between GroupM’s motion content group and Dish TV wins at mCube media awards
MUMBAI: ‘’Vote the Hell’’, Motion Content Group and Dish TV India’s comedy show, in association with Friday Code Private Limited, won the mCube Media Awards 2019, the premier digital marketing awards in India, in the Best Content in an Influencer Marketing Campaign – (Best Co-created Video Content Series) category.
The award ceremony took place on July 12 in Mumbai with the who’s who of the marketing world in attendance.
“Vote the Hell” is India’s one of a kind comedy show on elections showcasing the lighter side of the most heavily discussed topic in India. The series features 7 popular comedians from the country – Ankita Shrivastav, Abijit Ganguly, Jeeveshu Aluwalia, Sundeep Sharma, Ravi Gupta, Bullet Bhaskar and RJ Vignesh. The show is available exclusively on the Dish TV owned Watcho app and can be accessed in 3 languages – Hindi, Tamil and Telugu.
Sudip Sanyal, Business Head, MCG India says, “Truly, Laughter is the Best Medicine. Through our association with Dish Tv on ‘Vote the Hell’, a step towards being recognized as a credible content provider was taken, and this award is a validation of this effort. We are truly appreciative of this partnership and the trust shown by Dish TV and sincerely hope that this is the start of many more such recognitions. As promised, we at Motion Content Group India will continue to produce and partner with the best in the business, to create quality content and keep the audience hooked onto platforms across genres.”
MAM
WPP appoints Mark Taylor as chief people officer in leadership reshuffle
Marie-Claire Barker moves to culture role as Cindy Rose builds new team
MUMBAI: WPP has appointed Mark Taylor as its new chief people officer, bringing in a seasoned HR leader as part of a broader leadership reshuffle under chief executive Cindy Rose, according to media reports.
Taylor succeeds Marie-Claire Barker, who will transition into a specialised role focused on performance and culture, reporting to him. The move is seen as part of WPP’s effort to sharpen its organisational structure and align talent strategy with its transformation agenda.
With more than three decades of experience, Taylor brings a diverse track record across industries including pharmaceuticals, consumer goods, retail and digital entertainment. He most recently served as chief people advisor at The LEGO Group, where he worked closely with top leadership on board and executive appointments, governance and organisational strategy.
Prior to that, he held senior HR leadership roles at Burberry and King, where he played a key role in organisational transformation and integration efforts, including the company’s alignment with Activision Blizzard. Earlier in his career, Taylor also worked with Kimberly-Clark and GlaxoSmithKline.
His cross-sector experience is expected to support WPP’s three-year ‘Elevate 28’ turnaround plan, which focuses on simplifying operations, strengthening capabilities and driving sustainable growth.
The appointment marks the second major leadership hire under Rose in a week. Recently, WPP named Anne-Isabelle Choueiri as chief transformation officer, bringing in additional firepower to execute its strategic overhaul. Choueiri previously held a senior transformation role at Estée Lauder Companies.
The leadership changes signal a clear push by WPP to blend experience with transformation as it navigates a rapidly evolving advertising landscape. With Taylor now steering the people agenda, the company appears focused on ensuring its talent strategy keeps pace with its broader ambitions.
