Brands
Vivo partners India Art as mobility partner
MUMBAI: Creating a unique blend of Technology and Art, Vivo mobiles and India Art Fair 2017 has come together to showcase the magnum opus of art during the premier art fair starting from February 2nd in the capital, New Delhi. Vivo, the premium global smartphone has collaborated with India Art Fair 2017 as the mobility partner to showcase art collection through its lens. The four-day art fair scheduled from 2–5 Feb, 2017, will showcase pictures clicked by Vivo’s all new V5Plus featuring the first ever 20MP dual front camera with ‘moonlight glow’.
This partnership, will bring out a unique collection of vivid images and showcase art clicked through a lens of a smartphone, opening new avenues. India Art Fair is South Asia’s leading platform for modern and contemporary art and portal to the region’s cultural landscape. Founded in 2008, India Art Fair has become the bedrock of a now booming cultural community with connections to every level of the market.
Sharing his views on Vivo’s association, Vivo India CMO Vivek Zhang said, “We are extremely delighted to partner with India Art Fair 2017 as it displays an array of rich culture under one roof. As a brand our efforts have always been towards constant innovation and now with this partnership our smartphone technology will be used in bringing out the art in a unique manner for India Art Fair.”
“Selfie lovers would indulge in and enjoy the whole new experience of art displayed at the India Art Fair clicked by Vivo V5Plus, which is loaded with megapixels and comes with interesting features like bokeh, anti-shake & face beauty.” – Idris Ahmed, Photographer
Speaking on the association India Art Fair Founding Director Neha Kirpal said, “We are excited to have Vivo India join us as our Mobile Partner for the first time for the 2017 edition of India Art Fair. Technology and arts are becoming increasingly integrated and reliant on each other, not just as a means to promote arts and culture but also as an integral part of the artworks themselves through new media and digital art. As such, it is great to see a mobile brand like Vivo India developing this association. As a supporter of the Make in India campaign, it’s encouraging to see Vivo India’s continued commitment to art and design in India through their relationship with the fair and I look forward to seeing our partnership develop.”
Brands
Rohini Laya Venkateswaran named executive director at Gillette India
P&G veteran with two decades of experience steps into leadership role
NEW DELHI: Rohini Laya Venkateswaran has been appointed executive director at Gillette India Pvt. Ltd., bringing with her more than two decades of experience across sales, strategy and brand leadership within the consumer goods sector. In her new role, she will help steer the company’s strategic direction and growth while strengthening its footprint in the grooming and personal care category.
Venkateswaran joins the board after a long career at Procter & Gamble, where she spent nearly 21 years shaping sales strategy, building brands and driving market expansion across India and international markets.
Most recently, she served as chief sales officer for India at P&G. Prior to that, she was vice president and country manager for east gulf markets, overseeing operations in Kuwait, Oman, Bahrain and Qatar while also guiding sales strategy across the Gulf region, including the UAE.
Earlier in her career, she led sales strategy and planning for India while serving as marketing leader for brands such as Olay and Old Spice. During this stint, she focused on reshaping go-to-market channels and building awareness through digital, social and influencer-led campaigns to drive growth.
Her journey at P&G also included roles such as director sales strategy and planning leader India, associate director modern retail and ecommerce, regional manager for Delhi and Rajasthan, and several key account and trade marketing roles across the country. She also spent time in the United States working on the P&G Walmart international team, collaborating on global retail initiatives.
Venkateswaran holds an MBA in marketing from SP Jain Institute of Management and Research and a bachelor’s degree in mechanical engineering from RV College of Engineering.
With her mix of sales acumen, brand-building experience and global exposure, Venkateswaran’s appointment signals a sharpened focus on growth and market leadership for Gillette India.
