MAM
Viviana Mall live streams music performance
MUMBAI: Unable to attend a band or a concert this Saturday? Not an issue. Viviana Mall has brought live music performance to your smartphone.
On Saturday, Viviana Mall live-streamed music performance on Instagram. The music activity was part of the ‘V4Music’ banner that it organises every Saturday at the mall’s premises.
This weekend, popular singer Vernon Noronha performed live on Viviana Mall’s Instagram account. Maintaining all safety precautions, Noronha streamed from his residence and even accepted requests made by the viewers.
Usually, Viviana Mall organises ‘V4Music’ live concerts at its premises. In the wake of precautionary measures we all have to ensure to keep ourselves healthy, Viviana Mall’s management decided to switch to online mode, ensuring people do not miss their weekend entertainment dose.
On April 11 evening as well, another popular singer Bryan Rodrigues will perform live on the same social media account to help to beat people’s boredom during the lockdown days.
“We wanted to ensure our customers do not miss out on the bouquet of entertaining events we organise for them. So, keeping in sync with the times, we decided to temporarily switch to online mode to keep our visitors enthralled,” said Rima Kirtikar, Chief Marketing Officer, Viviana Mall.
The Instagram LIVE Music show is an unique initiative by Viviana Mall wherein the online performances are interactive and viewers can place a song request.
Brands
Eternal posts Rs 54,364 crore revenue, up 168 per cent in FY26
Q4 profit rises to Rs 174 crore as firm streamlines District business
NEW DELHI: Eternal Limited reported a sharp surge in scale for FY26, with consolidated revenue rising 168 per cent year-on-year to Rs 54,364 crore, underscoring strong growth across its core businesses.
The company’s growth was mirrored in its bottom line, with a total annual profit of Rs 366 crore. The fourth quarter was particularly strong, contributing Rs 17,292 crore in revenue and Rs 174 crore in profit, a sharp rise compared to the Rs 39 crore profit recorded in the same period last year.
Key financial metrics from the report include:
- Total assets: Increased to Rs 40,736 crore from last year’s Rs 35,623 crore.
- Delivery charges: The company collected Rs 9,065 crore in delivery and related charges over the year.
- Employee costs: Staffing and benefit expenses amounted to Rs 3,536 crore.
- Liquidity: The firm maintains a cash balance of Rs 996 crore, supported by Rs 632 crore generated from operating activities.
On the strategic front, the company has approved the transfer of its District platform’s technology stack to its wholly owned subsidiary, Wasteland Entertainment Private Limited. The deal, valued at Rs 24.19 crore, will be completed in cash and is expected to close by May 1, 2026, along with the transition of select employees. The move is aimed at consolidating its entertainment and ticketing operations under a focused entity.
From a regulatory standpoint, statutory auditors Deloitte Haskins & Sells issued an unmodified opinion on the financial results. However, they flagged an ongoing show cause notice related to GST on delivery charges, which the company continues to contest, citing a strong legal position.
With robust revenue growth and ongoing structural tweaks, Eternal is clearly sharpening its playbook as it expands beyond its core into a broader consumer services ecosystem.








