MAM
Vestige is empowering youth toward their entrepreneurial journey
Mumbai: The global business landscape has seen the direct selling industry rise to a significant position, providing a unique pathway for young individuals to embark on their entrepreneurial ventures while contributing to economic growth. In recent years, there has been a growing interest among the youth in this sector, offering opportunities to enhance their skills and aid entrepreneurial growth. The thriving direct selling industry, valued at Rs 16,000 crore, is expected to reach Rs 64,500 crore by 2025, as per the FICCI-KPMG report.
The direct-selling workforce in India experienced a substantial increase, reaching 5.7 million individuals in 2018-19, and it’s anticipated to soar to 18 million by 2025, according to the WFDSA. Over 60 percent of this workforce comprises youth. Engaging in direct selling provides young people with an opportunity to cultivate a diverse set of essential skills. They acquire the abilities to persuade effectively, communicate proficiently, and nurture relationships with customers, all of which are fundamental in various careers or entrepreneurial pursuits. Within this sector, they frequently assume leadership responsibilities, refining their capacity to lead teams — expertise easily transferable to managing a business.
Moreover, it imparts practical financial knowledge, encompassing aspects such as income planning and management.
Ultimately, it underscores the significance of networking and relationship-building for both personal and professional advancement.
Vestige Marketing, India’s leading home-grown direct-selling company, reflects on its twenty-year journey of empowering the nation’s youth. This journey signifies more than just economic progress; it represents a stride toward narrowing the unemployment gap.
Vestige Marketing MD Gautam Bali said, “Empowering youth through direct selling gives them a chance to learn business skills hands-on and be their boss. At Vestige, we’re dedicated to nurturing economic independence among the youth, paving the way for innovation and entrepreneurship.
With our V20 campaign, we foresee a platform that not only celebrates Vestige’s 20 years of success but also ignites the spirit of entrepreneurial achievement among the younger generation. This initiative is a testament to our dedication to creating pathways for economic independence and skill development for the youth. Through self-reliance and a focus on entrepreneurship, Vestige continues to bring positive change, uplifting both individuals and the nation as a whole.”
Vestige holds a notable position within the direct-selling industry, notably with approximately 40 per cent of its distributors being young individuals. The company is committed to nurturing opportunities for these youth, aiming to empower them towards economic independence and entrepreneurial pursuits.
Two decades into a mission that began in 2004, Vestige has made significant contributions to empowering the youth by providing skill-building initiatives and promoting an environment conducive to entrepreneurial ambitions. Through its distinctive business model, the company has transformed the landscape of direct selling in India, creating not just a business, but a movement that propels young individuals towards independence and financial autonomy.
Over 70 per cent of Vestige’s network comes from tier 2 and tier 3 cities, illustrating the company’s efforts to ensure that the impact of economic independence reaches every corner of the nation. The direct selling sector has effectively utilised these attributes within its extensive network of distributors. It has evolved into a significant avenue for young individuals to enhance their economic prospects and entrepreneurial development.
Vestige Marketing stands out as a pivotal contributor to this constructive shift, taking the lead in empowering young individuals, particularly in fast-growing urban centers. Vestige, in its efforts for the youth and the nation, is spearheading a new era that not only encourages but celebrates ambition and financial self-sufficiency.
Digital
India leads global adoption of ChatGPT Images 2.0 in first week
From anime avatars to fantasy covers, users turn AI visuals into culture
NEW DELHI: India has emerged as the largest user base for ChatGPT Images 2.0, just a week after its launch by OpenAI, underlining the country’s growing influence on global internet trends.
While the tool was introduced as an advanced image-generation upgrade within ChatGPT, Indian users are quickly reshaping its purpose. Instead of sticking to productivity-led use cases, many are embracing it as a creative playground for self-expression, storytelling and online identity.
From anime-style portraits and cinematic headshots to tarot-inspired visuals and fictional newspaper front pages, the model is being used to create highly stylised, shareable content. Features such as accurate text rendering, multilingual prompts and the ability to generate detailed visuals with minimal input have helped drive rapid adoption.
What sets the latest model apart is its ability to “think” through prompts, generating multiple outputs and adapting to context, including real-time web inputs. But the bigger story lies in how users are engaging with it.
In India, trends are already taking shape. Popular formats include dramatic studio-style lighting edits, LinkedIn-ready headshots, manga-inspired avatars, soft pastel “spring” aesthetics, AI-led fashion moodboards, paparazzi-style visuals and fantasy newspaper covers. Users are also restoring old photographs, creating tarot-style imagery and experimenting with futuristic design concepts.
Local flavour is adding another layer. Prompts such as cinematic portrait collages and Y2K-inspired romantic edits are gaining traction, blending global aesthetics with distinctly Indian internet culture.
The surge reflects a broader shift in how AI tools are being used in the country, moving beyond utility to creativity. As younger users, creators and social media enthusiasts experiment with new visual formats, AI-generated imagery is increasingly becoming part of everyday digital expression.
If early trends hold, ChatGPT Images 2.0 may not just be a tech upgrade but a cultural moment, giving millions a new visual language to play with online.
