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UBON to continue as Official Audio Partner of Rajasthan Royals for 2024 season

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Mumbai: UBON, India’s leading Gadget Accessory & Consumer Electronics brand, has extended its sponsorship with Rajasthan Royals for the upcoming season of India’s premier league T20 competition. The team, which is led by Sanju Samson, will proudly wear UBON’s logo on their Helmet and cap throughout the tournament. UBON is the Official Audio Partner of the Rajasthan Royals.

The announcement was made on Friday through a special visit by UBON’s Co-Founder, Mr. Lalit Arora, to the Royals’ High Performance Center in Nagpur, wherein he was seen presenting the Official Playing Helmet and cap to India’s premier spinner Mr. Yuzvendra Chahal, in the presence of Royals’ Chief Executive Officer, Mr. Jake Lush McCrum.

This collaboration underscores UBON’s commitment to endorsing sports, fitness and encouraging a wholesome lifestyle. The imminent T20 competition stands as one of the most widely viewed cricket tournaments worldwide, and this association will enable UBON to connect with a larger audience, presenting its products to a broad and diverse consumer demographic.

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Expressing enthusiasm about the collaboration, UBON co-founder & spokesperson Lalit Arora shared, “We are thrilled to align again with the Rajasthan Royals, a truly iconic team in the competition, and to amplify the energy and excitement within the arena. This partnership underscores our dedication to delivering top-notch products and experiences to consumers throughout India. We view this tournament as an ideal stage to spotlight our brand, and we look forward to backing the Rajasthan Royals as they compete against the league’s finest teams.”

Rajasthan Royals CEO Jake Lush McCrum expressed,”We are pleased to announce the extension of our partnership with UBON, a key player in the audio industry. This strategic collaboration not only aims to enhance the entertainment experience for our fan base and players but also signifies a crucial step for UBON in gaining pan-India and global visibility. Through this extension, we look forward to amplifying the reach of UBON’s cutting-edge products and reinforcing our commitment to delivering an unparalleled experience to our stakeholders.”

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Brands

Devyani International names Sandeep Anand, Robinder Singh in key roles

Pizza Hut and Costa Coffee businesses see leadership refresh from April

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MUMBAI: Devyani International has strengthened its senior leadership bench with a fresh set of appointments across its key brands, Pizza Hut and Costa Coffee, signalling a sharper focus on growth and brand momentum.

The company has appointed Sandeep Anand as chief marketing officer and business head for Pizza Hut. His appointment, approved by the board via a circular resolution on April 3, follows a recommendation by the Nomination and Remuneration Committee, as reported by CNBC-TV18. Anand will officially step into the role on April 6, 2026.

He takes over from Vijay Gogate, who currently serves as chief executive officer for Pizza Hut within the company’s operations. The move marks a strategic transition as the brand looks to sharpen its marketing and business playbook in a competitive quick service restaurant market.

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Anand brings over two decades of experience across the food and FMCG sectors, with a strong track record in brand building and innovation. His career spans roles at major consumer-facing companies including Domino’s, Zydus Wellness, Zomato, GSK Consumer Healthcare, Reckitt and Ranbaxy, giving him a well-rounded perspective on both scale and agility.

Alongside this, Robinder Singh has been appointed business head for Costa Coffee and the company’s airport operations. He too will assume his new role on April 6, bringing more than 18 years of experience in operations, business expansion and customer experience transformation.

The twin appointments come at a time when Devyani International is doubling down on leadership depth to steer its portfolio through evolving consumer preferences and heightened competition. With fresh faces at the helm of two key verticals, the company appears set to brew up its next phase of growth with renewed energy.

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