Brands
UBON to continue as Official Audio Partner of Rajasthan Royals for 2024 season
Mumbai: UBON, India’s leading Gadget Accessory & Consumer Electronics brand, has extended its sponsorship with Rajasthan Royals for the upcoming season of India’s premier league T20 competition. The team, which is led by Sanju Samson, will proudly wear UBON’s logo on their Helmet and cap throughout the tournament. UBON is the Official Audio Partner of the Rajasthan Royals.
The announcement was made on Friday through a special visit by UBON’s Co-Founder, Mr. Lalit Arora, to the Royals’ High Performance Center in Nagpur, wherein he was seen presenting the Official Playing Helmet and cap to India’s premier spinner Mr. Yuzvendra Chahal, in the presence of Royals’ Chief Executive Officer, Mr. Jake Lush McCrum.
This collaboration underscores UBON’s commitment to endorsing sports, fitness and encouraging a wholesome lifestyle. The imminent T20 competition stands as one of the most widely viewed cricket tournaments worldwide, and this association will enable UBON to connect with a larger audience, presenting its products to a broad and diverse consumer demographic.
Expressing enthusiasm about the collaboration, UBON co-founder & spokesperson Lalit Arora shared, “We are thrilled to align again with the Rajasthan Royals, a truly iconic team in the competition, and to amplify the energy and excitement within the arena. This partnership underscores our dedication to delivering top-notch products and experiences to consumers throughout India. We view this tournament as an ideal stage to spotlight our brand, and we look forward to backing the Rajasthan Royals as they compete against the league’s finest teams.”
Rajasthan Royals CEO Jake Lush McCrum expressed,”We are pleased to announce the extension of our partnership with UBON, a key player in the audio industry. This strategic collaboration not only aims to enhance the entertainment experience for our fan base and players but also signifies a crucial step for UBON in gaining pan-India and global visibility. Through this extension, we look forward to amplifying the reach of UBON’s cutting-edge products and reinforcing our commitment to delivering an unparalleled experience to our stakeholders.”
Brands
Lululemon picks former Nike executive to be its next chief
Heidi O’Neill, who helped grow Nike into a $45 billion giant, will take the top job in September
CANADA: Lululemon has found its next chief executive, and she comes with serious credentials. The athleisure giant named Heidi O’Neill as its new CEO on Wednesday, ending a search that has left the company running on interim leadership since earlier this year. O’Neill will take charge on September 8, 2026, based out of Vancouver, and will join the board on the same day.
O’Neill brings more than three decades of experience across performance apparel, footwear and sport. The bulk of that time was spent at Nike, where she was a central figure in one of corporate sport’s great growth stories, helping take the company from a $9 billion business to a $45 billion global powerhouse. She oversaw product pipelines, brand strategy and consumer connections, and played a significant role in shaping how Nike spoke to athletes around the world. Earlier in her career, she worked in marketing for the Dockers brand at Levi Strauss. She also brings boardroom experience from Spotify Technology, Hyatt Hotels and Lithia and Driveway.
The board was unequivocal in its enthusiasm. “We selected Heidi because of the breadth of her experience, her demonstrated success delivering breakthrough ideas and initiatives at scale, and her ability to be a knowledgeable change and growth agent,” said Marti Morfitt, executive chair of Lululemon’s board.
O’Neill, for her part, was bullish. “Lululemon is an iconic brand with something rare: genuine guest love, a product ethos rooted in innovation, and a global platform still in the early stages of its potential,” she said. “My job will be to accelerate product breakthroughs, deepen the brand’s cultural relevance, and unlock growth in markets around the world.”
Until she arrives, Meghan Frank and André Maestrini will continue as interim co-CEOs, before returning to their previous senior leadership roles once O’Neill steps in.
Lululemon is betting that a Nike veteran who helped build one of the world’s most powerful sports brands can do something similar for an athleisure label that has genuine love from its customers but is still chasing its full global potential. O’Neill has done it before at scale. The question now is whether she can do it again.
