MAM
Two Indian agencies bag metals in Clio Awards 2013
MUMBAI: Wah Wah Music and DDB Mudra from India achieved a huge success by making it to the list in the Clio Awards 2013, which recently announced winners in nine out of the total nineteen categories.
For the original music in the film technique category award Wah Wah Music won Silver for its entry Nike ‘Parallel Journeys‘ directed by Dhruv Ghanekar. The agency behind the campaign was JWT India, whose NCD Senthil Kumar wrote the film directed by Abhinay Deo of Ramesh Deo Productions (RDP).
In the Print Technique category, DDB Mudra won a Bronze for work on Volkswagen Attention Assist System titled ‘Art Direction Board‘, for Illustration. The work done by DDB Mudra Delhi gives credit to art directors Raylin Walles, Rajit Gupta and Satyin Patel (also the illustrator), with CCO Sonal Dabral.
The awards also had four jury members from India, namely chairman and chief creative officer Josy Paul, BBDO India; co-founder and chief creative officer Agnello Dias, Taproot India; Studio Eeksaurus Production and director E Suresh, and director Prasoon Pandey, Corcoise Films. The annual awards prove distinction in advertising, design and communication across various media.
MAM
DB Group names Abhay Dubey as chief brand marketing
Seasoned marketer brings regional muscle and launch savvy to DB
LUCKNOW: Dainik Bhaskar Group has appointed Abhay Dubey as chief brand marketing, strengthening its leadership bench as the media major sharpens its focus on brand-led growth.
Dubey steps into the role after a high-impact stint as regional marketing manager at Reliance Broadcast Network, where he led data-driven regional campaigns and rolled out new initiatives from concept to completion. Based in Lucknow, he steered end-to-end account marketing, orchestrated launch events, and fine-tuned go-to-market strategies with a sharp eye on budgets and brand visibility.
Before that, he served as area marketing manager at Mahindra Holidays & Resorts India Limited, handling business development, media buying and integrated branding campaigns across Uttar Pradesh. His remit included planning new service launches and working closely with creative agencies, media owners and government departments.
Dubey also held the position of brand manager at EM3 Agriservices Pvt. Ltd., where he drove product launches, demand generation and stakeholder engagement. Earlier in his career, he was head of marketing at Saffron Communications Pvt. Ltd., overseeing integrated campaigns across sectors, and began his journey at Jagran Engage, building experience in advertising and lead generation.
With expertise spanning digital marketing, brand management, demand generation and below-the-line advertising, Dubey brings both strategic planning skills and hands-on execution experience to the table. His track record suggests a marketer who is as comfortable crunching numbers as he is crafting narratives.
At DB Group, he is expected to shape sharper brand strategies, amplify market presence and ensure campaigns that do not just make noise, but make sense.
