Ad Campaigns
TCL reveals Republic Day campaign ‘Spin to Win Big with TCL’
MUMBAI: What’s better than upgrading your TV? Winning big while doing it. And trust me, Indians love winning big on super saver deals.
TCL has unveiled its ‘Spin to Win Big’ Republic Day campaign, an exciting initiative running from 13-31 January 2025. With this campaign, customers buying TCL’s 55-inch and above televisions can snag assured prizes while enjoying cutting-edge home entertainment.
The campaign celebrates the spirit of India’s 76th Republic Day, marking the nation’s transition to a sovereign republic. For TCL, it’s an opportunity to connect with Indian consumers through a unique blend of innovation and inclusivity. Why just shop when you can shop and win?
To participate, customers need to purchase a TCL TV model of 55 inches or above through authorised channels like Reliance Digital, Croma, TCL brand stores, or online platforms including Amazon and Flipkart. Whether you shop online or offline, participation is seamless.
. Offline shoppers: Scan the QR code provided at the point of sale.
. Online shoppers: Visit the TCL India website or brand page to access the QR code.
Once scanned, the QR code takes participants to a contest page where they input details, upload the purchase invoice, and spin a virtual wheel to win prizes ranging from air conditioners, soundbars, and washing machines to gift vouchers.
Expressing enthusiasm for the campaign, TCL India general manager Philip Xia said, “Republic Day is a time to celebrate unity and progress, and we, at TCL India, are proud to bring both to the forefront with our ‘Spin to Win Big’ campaign. This campaign is an extension of our efforts to thank our customers for their trust in TCL and give them a unique opportunity to make their purchases even more memorable. In addition, we strive to deliver cutting-edge products and unparalleled experiences, and this campaign exemplifies that commitment.”
The ‘Spin to Win Big’ campaign not only adds excitement to Republic Day shopping but also highlights TCL’s focus on customer satisfaction and innovation. By combining offline purchases with an engaging online experience, TCL underscores its commitment to seamless integration and exceptional value.
This exclusive offer is available at Reliance Digital, Croma, TCL brand stores, and authorised retailers across India. The campaign perfectly aligns with TCL’s mission to redefine consumer electronics while delivering memorable customer experiences.
Ad Campaigns
Indian Silk House Agencies launches ‘Shubho Smriti’ PoilaBoishakh campaign
Brand celebrates Bengali New Year with stories of 100 women and their saree memories.
MUMBAI: Indian Silk House Agencies has woven a beautiful new story for PoilaBoishakh, one stitched together with memories, emotions, and the timeless elegance of a saree. The leading saree retailer has unveiled ‘Shubho Smriti’, a digital-first campaign that brings together the voices of 100 women sharing their personal celebrations of the Bengali New Year. The campaign highlights how the saree remains an essential thread in these evolving traditions, from daughters gifting their mothers after years of quiet sacrifice to sarees passed down through generations carrying decades of love.
Indian Silk House Agencies CEO Darshan Dudhoria said, “What gives any tradition its relevance over time are the memories people attach to it. For over five decades, we have been closely connected to this cultural fabric. This campaign came from a simple intent to listen to these stories of our customers and bring them together.”
To mark the occasion, the brand has launched a dedicated PoilaBoishakh collection featuring handwoven textiles such as Matka silk and Jamdani, along with classic reds and whites, softer seasonal hues, and brighter options. The collection starts at ₹999 and is now available online and in stores across Eastern India.
By blending cultural nostalgia with contemporary storytelling, Indian Silk House Agencies has created more than just a campaign, it has turned personal memories into a shared celebration of tradition, emotion, and timeless style.
This PoilaBoishakh, the brand reminds us that the most beautiful things in life are often the ones we weave into our own stories, one elegant drape at a time.
