Ad Campaigns
Supply6 launches TVC featuring AB de Villiers
Mumbai: Supply6, a D2C nutrition startup, has released a TV commercial featuring renowned cricketer AB de Villiers. This campaign introduces Supply6 360, an innovative supplement designed to provide a complete 360-degree approach to health, packed with essential vitamins, minerals, probiotics, and other nutrients.
The commercial showcases AB de Villiers, famously known as Mr. 360, seamlessly integrating Supply6 360 into his demanding daily routine. From professional commitments and family time to intense sports activities, AB de Villiers relies on Supply6 360 to meet his nutritional needs and maintain his peak performance.
Supply6 co-founder and CEO Vaibhav Bandari shared his excitement about the launch: “We are thrilled to introduce Supply6 360 with AB de Villiers, an epitome of health and fitness. Supply6 360 offers consumers a simple yet powerful way to address multiple health needs. It enhances physical health, supports mental agility, and boosts overall vitality, making it indispensable for individuals striving for peak performance in their daily lives.”
Supply6 co-founder Rahul Jacob added: “With AB de Villiers’ support, we aim to inspire more people to prioritize their wellness. The ad emphasizes our commitment to providing an easy way to address dietary gaps. With AB de Villiers endorsing our product, we’re not just promoting a supplement; we’re advocating for a healthy lifestyle that values sustained health, good gut health and energy.”
AB de Villiers, celebrated for his exceptional cricket career and fitness, is both the brand ambassador and an investor in Supply6. His endorsement underscores the credibility and authenticity of Supply6’s mission to improve lifestyles with easy-to-use, scientifically proven supplements.
The TV commercial will be promoted on YouTube and Meta, aiming to reach health-conscious individuals. Supply6 continues to lead the industry by offering products that prioritize consumer wellness and convenience. The TVC underscores Supply6’s commitment to empowering individuals with accessible and effective health solutions, bolstered by the endorsement of a trusted figure like AB de Villiers.
Ad Campaigns
Indian Silk House Agencies launches ‘Shubho Smriti’ PoilaBoishakh campaign
Brand celebrates Bengali New Year with stories of 100 women and their saree memories.
MUMBAI: Indian Silk House Agencies has woven a beautiful new story for PoilaBoishakh, one stitched together with memories, emotions, and the timeless elegance of a saree. The leading saree retailer has unveiled ‘Shubho Smriti’, a digital-first campaign that brings together the voices of 100 women sharing their personal celebrations of the Bengali New Year. The campaign highlights how the saree remains an essential thread in these evolving traditions, from daughters gifting their mothers after years of quiet sacrifice to sarees passed down through generations carrying decades of love.
Indian Silk House Agencies CEO Darshan Dudhoria said, “What gives any tradition its relevance over time are the memories people attach to it. For over five decades, we have been closely connected to this cultural fabric. This campaign came from a simple intent to listen to these stories of our customers and bring them together.”
To mark the occasion, the brand has launched a dedicated PoilaBoishakh collection featuring handwoven textiles such as Matka silk and Jamdani, along with classic reds and whites, softer seasonal hues, and brighter options. The collection starts at ₹999 and is now available online and in stores across Eastern India.
By blending cultural nostalgia with contemporary storytelling, Indian Silk House Agencies has created more than just a campaign, it has turned personal memories into a shared celebration of tradition, emotion, and timeless style.
This PoilaBoishakh, the brand reminds us that the most beautiful things in life are often the ones we weave into our own stories, one elegant drape at a time.
