MAM
Sony Digital Home Ent in 4 yr deal with Discovery Channel & Animal Planet
MUMBAI: Sony Digital Home Entertainment – a division of Sony Music India – recently announced a four-year partnership with Discovery Consumer Products to be the exclusive distributor of 60 titles from Discovery Channel and Animal Planet across India, Pakistan, Bhutan and Sikkim.
As part of the agreement, Sony Music will begin releasing titles from Discovery’s catalogues on VCD and DVD formats.
An official release informed that the offer will be titles from across the unique genres captured on Discovery Channel and Animal Planet covering natural history, science and technology, human adventure, history and world cultures.
The titles include popular programs such as Nefertiti Revealed, Extreme Machines: 21st Century Flight and Unsolved History from Discovery Channel as well as Animal Planet’s Anaconda!, featuring Austin Stevens and Ten Deadliest Snakes in the World featuring Steve Irwin. The titles will be available in English and many of the programs will be available with Hindi dubbing as well.
Sony Music India managing director Shridhar Subramaniam said, “We are extremely pleased and proud to be making available a wide variety of high quality television software to India. Discovery is the world’s leading provider of innovative nonfiction entertainment content. We are thrilled to be releasing and making Discovery and Animal Planet DVD titles available for the first time in India so that young and old alike can enjoy entertaining programs from such a vast library.”
