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MAM

Snapdeal appoints Idi Srinivas Murthy as SVP marketing

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MUMBAI: Snapdeal has appointed Idi Srinivas Murthy as senior vice president – marketing. 

 

Murthy joins Snapdeal after marketing stints in companies like The Coca-Cola Company and GlaxoSmithKline.

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Sandeep Komaravelly, who spearheaded Snapdeal’s marketing function for five years, has moved to another strategic leadership role within the company.

 

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Murthy said, “I am extremely excited to be a part of the young, energetic and dynamic team at Snapdeal. The company is creating the largest digital commerce ecosystem in the country and I believe that this is where New Age Marketing will be invented. I look forward to being a part of building an iconic brand in India for India and making Snapdeal’s vision of creating life changing experiences for buyers and sellers a reality.”

 

His last role was at GlaxoSmithKline (GSK), where as regional director, marketing – Africa based out of Johannesburg. He spearheaded GSK’s portfolio expansion, innovation, and consumer and medical marketing across 44 countries. Murthy’s work has also been recognised with multiple industry awards. In 2009, he featured in Brand Equity’s Indian Marketers League which covered the country’s brightest marketers. 

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At The Coca-Cola Company, he worked across different roles in marketing and operations. There, in his last role as marketing director India + South West Asia BU, he was responsible for leading Sprite to the number one beverage brand in the country. 

 

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“We are very excited to have Srinivas join the Snapdeal family. He comes with rich experience in leadership roles across various markets and I am sure his vast knowledge will add tremendous value and further fuel the Snapdeal growth story,” said Snapdeal co-founder and CEO Kunal Bahl.

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MAM

Infosys names Carlos Alcaraz as Global Brand Ambassador

AI-first tech leader partners with seven-time Grand Slam champion to boost tennis analytics and social impact initiatives.

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MUMBAI: Infosys has just aced its latest brand move teaming up with tennis sensation Carlos Alcaraz, the youngest player ever to reach world No. 1 and complete a career Grand Slam. The global leader in AI-first business consulting and technology services announced a multi-year partnership welcoming the Spaniard as its Global Brand Ambassador. The collaboration brings together Alcaraz’s relentless drive and on-court brilliance with Infosys’s consistency and cutting-edge AI innovation, celebrating the champion mindset in both sport and business.

Alcaraz, who has lifted seven Grand Slam titles and become the youngest man in history to achieve a career Grand Slam, is celebrated not just for his trophies but for his grit, pursuit of excellence, consistency, and integrity values that mirror Infosys’s own commitment to responsible leadership and amplifying human potential.

In a sport where the gap between champion and challenger can be razor-thin, data and insights often make all the difference. Infosys will leverage its Topaz AI-first platform powered by generative and agentic AI to develop a personalised match analytics and performance application for Alcaraz and his coaching team. This tool aims to sharpen match preparation and in-game strategy with deeper, data-driven insights.

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The partnership extends beyond the court. Infosys and the Carlos Alcaraz Foundation will collaborate on tech-for-good initiatives, using technology to create meaningful social impact in communities worldwide.

This move builds on Infosys’s decade-long role as a pioneer in transforming tennis through digital innovation. Its tennis platform has already delivered game-changing insights to players, coaches, and billions of fans globally. Partnering with Alcaraz marks the next exciting chapter in elevating the sport for everyone.

Alcaraz said, “I’m honoured to partner with Infosys, a company I’ve followed closely and admired for how it is transforming tennis through technology. Innovations delivered by them are elevating the sport for everyone players, coaches, and fans alike. At the highest level, it’s often the small details that make the biggest difference. I’m always looking for new ways to improve, and working with Infosys will give me the opportunity to leverage data and AI to gain deeper insights into my game and push my performance to new heights. Beyond the court, I’m also excited to collaborate with Infosys through my foundation, leveraging technology to make a meaningful impact in communities around the world.”

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Infosys global chief marketing officer Sumit Virmani added, “We are delighted to welcome Carlos Alcaraz as our Global Brand Ambassador. Carlos embodies the spirit of a new generation that is fearless, agile, and driven to push boundaries in pursuit of excellence. At Infosys, we share this passion for innovation and progress, using technology to amplify human potential and helping our clients achieve extraordinary outcomes. Together with Carlos, we look forward to redefining performance in tennis and inspiring progress both on and off the court.”

In a game where every point counts, Infosys has found the perfect partner to showcase how AI can turn marginal gains into major victories. Whether it’s powering precise rallies on clay or driving smarter business decisions, this alliance promises to serve up plenty of winning moments for tennis fans and enterprises alike. Game, set, and match with a strong dose of AI.

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