MAM
Rediffusion Y&R appoints Nilesh Vaidya as ECD
MUMBAI: Nilesh Vaidya has moved on from Network Advertising where he was working as ECD to join Rediffusion Y&R as executive creative director.
Based in Mumbai, Vaidya will report to Rediffusion Y&R NCD N Padmakumar
Padmakumar has confirmed the development to Indiantelevision.com.
Vaidya had joined Network Advertising in March 2011.
He began his career in 1995 with Spear Advertising. He joined Euro RSCG as creative director and then moved up to become executive creative director and was also promoted to head the creative function in Mumbai in 2009.
Prior to this, he has also worked with agencies like Lowe Lintas and Triton Communications.
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.
