MUMBAI: Advertising is getting a plot twist and brands are no longer just selling, they’re storytelling. Rediffusion has launched Rediffusion Narrative, a dedicated creative content division...
Why Anindya Ghosh believes climate unpredictability and quick commerce are rewriting summer demand
Industry leaders join jury as nominations surge for marketing tech awards
GURUGRAM: BMW India has handed its creative mandate to VML’s Contract Advertising India, drawing the curtain on Rediffusion’s three-year stint and debuting a new brand platform,...
MUMBAI: Diwan Arun Nanda who passed away this week was one of the founding fathers of independent Indian advertising and co-founder of the agency Rdiffusion. Over...