MAM
Rajdeepak Das & Sompat Trisadikun join One Club International board
Mumbai: The One Club for Creativity has appointed Publicis Groupe South Asia CCO and Leo Burnett South Asia chairman, Rajdeepak Das, to a three-year term on its International board of directors. Grey Thailand CCO, Sompat Trisadikun, also joins the board this month.
Board members are responsible for providing input and feedback on the club’s ongoing global programming, supporting The One Show and ADC Annual Awards in their region, elevating the annual global creative rankings, connecting the club with advertising and design universities and schools, and recommending outstanding candidates to serve as awards judges.
“The One Club’s International Board of Directors is a platform with immense responsibility where great minds come together to chart the future narrative for the industry,” said Das. “As part of the board, I am looking forward to the opportunity to nurture the next generation of talent to make creativity more impactful.”
Das firmly believes that the true potential of creativity and technology is finding human-centric solutions for the biggest brands. He has cultivated a distinctive reputation over the years for driving impactful innovations for some of the country’s iconic brands.
Das’ unprecedented work on brands like P&G Whisper (Missing Chapter) has facilitated change in the age-old Indian education system and enabled the world’s largest school program for girls. His work on PepsiCo Lays (Smart Farms) has revolutionized farming with the help of AI to increase food security for the country.
Das believes creativity is the currency for developing nations and his work has demonstrated that. He and his team are currently working with some of the country’s largest brands to deliver high-impact solutions for gender ergonomics for farming, water sustainability, girl child education, healthcare, female hygiene and more.
His humankind approach to creativity has led Leo Burnett India to win multiple Grand Prix’s and awards at prestigious shows including The One Show, Cannes Lions, D&AD and Spikes Asia.
AD Agencies
Prakash Nair reportedly quits Ogilvy after 23 years
One of the agency’s longest-serving leaders has moved on, with his next destination still unknown
MUMBAI: After more than two decades at one address, Prakash Nair has left the building. The president and head of office, north at Ogilvy has moved on from the agency, according to highly placed industry sources. His next move remains unknown. Ogilvy did not respond to requests for comment.
Nair spent over 23 years at the agency, making him one of its longest-serving senior figures. He was elevated to lead the Gurugram office in April 2022, a role that put him at the helm of Ogilvy’s northern operations at a time of considerable churn across the advertising industry.
Before taking charge in the capital, Nair served as associate president at Ogilvy Mumbai, where he worked on some of the agency’s most prized accounts, including Mondelez, Tata Motors, and BP Castrol. Over the years, he built a reputation for driving modern, integrated, and award-winning work, the kind that wins metals at Cannes and keeps clients from straying.
His departure was marked in style. A farewell gathering was held in Delhi, attended by senior figures from across the advertising fraternity, a signal of the regard in which Nair is held in an industry that does not always pause to say goodbye properly.
Where he goes next is the question the industry is now asking. After 23 years at one of the world’s most storied agencies, the answer, when it comes, will be worth watching.
