MAM
Pixi launches in India
National: PIXI, the London based beauty brand by Petra Strand will now be retailing in India. They celebrated their grand arrival with a fabulous and intimate launch party at Olive Bar & Kitchen on 2nd August. The gathering saw an array of those from the beauty media and influencer fraternity.
Created over 20 years ago by renowned makeup artist Petra Strand, Pixi has a loyal worldwide following thanks to its pure, rejuvenating & skin-friendly products that create natural, radiant and fresh-faced looks. Passionate about skincare, Petra creates innovative formulations that are infused with botanicals and beneficial ingredients. Petra has real-world experience as a busy working mother of four, therefore Pixi is truly about multitasking, flaw-fixing, youth-enhancing products for women on-the-go with no time to spare.
Pixi will be bringing the award-winning Glow Tonic range to India. One of Petra’s favorites, the Glow tonic collection is a radiance-enhancing toning necessity that exfoliates, hydrates and brightens effortlessly for glowing skin. Apart from the glow tonic range, Pixi will also introduce the cult products i i.e the Overnight Glow Serum, Glow Mud Cleanser, Glow Mist, Rose Oil Blend, Hydrating Milky Mist, Rose Caviar Essence, Peel & Polish, Rose Tonic, and the Glow Tonic To-Go will be launched in India and will be available at all Sephora outlets. Their product ranges include: Skin Treats, Makeup, Body Treats, kits, tools and a special selection named #PixiPretties which comprises of a vast makeup collection.
Pixi's always had one mission and that is the same now as it was on the first day the Pixi store opened in Soho, London: simply to bring out the natural beauty in all women – to make women look like themselves, only better.
Speaking on the Founder of Pixi, Petra Strand commented, “It’s been 20 years since I’ve created this brand and every time we launch and expand our consumer audience, it fills me up with the utmost level of excitement. India is a market that I’m thrilled to be finally tapping into on account of their vigorous consumption of all things beauty and cosmetics. I’m looking forward to seeing where this journey takes Pixi”
Brands
Wipro hires 7,500 freshers, withholds FY27 hiring outlook
Profit rises to Rs 3,522 crore, Rs 15,000 crore buyback announced.
MUMBAI- Hiring may be on, but visibility is off, Wipro is adding talent even as it pauses the crystal ball. The company hired 7,500 freshers in FY26 but stopped short of offering any hiring outlook for FY27, underscoring the uncertainty gripping the IT services sector as it pivots towards an AI-led operating model.
The disclosure came alongside its fourth-quarter earnings, where management flagged volatile demand conditions and refrained from committing to future workforce expansion. Chief human resources officer Saurabh Govil noted that over 3,000 of the total hires were onboarded in the March quarter alone, signalling continued intake despite a lack of clarity on deployment pipelines.
This divergence active hiring without forward guidance reflects a broader industry pattern where talent acquisition continues even as deal conversions remain uneven and client spending cycles stretch. Wipro expects its IT services revenue for the June quarter to range between a decline of 2 per cent and flat growth sequentially in constant currency terms, reinforcing near-term caution.
Chief executive officer Srini Pallia pointed to artificial intelligence as both a disruptor and an opportunity. He said evolving client priorities are pushing the company towards outcome-driven engagements, with Wipro increasingly focusing on a services-as-software model through its AI Native Business and Platforms unit. The shift marks a structural change from traditional headcount-led growth to AI-enabled delivery frameworks.
The company has already committed over $1 billion to its AI ecosystem, with investors closely watching how these investments translate into revenue. For now, the numbers present a mixed picture. Net profit rose sequentially to Rs 3,522 crore, while revenue grew 3 per cent to Rs 24,236 crore. However, core IT services performance remained under pressure, with full-year revenue declining 0.3 per cent in dollar terms and 1.6 per cent in constant currency.
Large deal bookings offered a counterpoint, rising 45.4 per cent year-on-year to $7.8 billion, highlighting a widening gap between deal wins and actual revenue realisation. On a quarterly basis, IT services revenue slipped 1.2 per cent sequentially, signalling continued softness in execution.
Margins, however, told a more optimistic story. Operating margins expanded to 17.3 per cent in the fourth quarter, up from 14.8 per cent in the previous quarter, reflecting improved cost discipline. That said, the company cautioned that upcoming wage hikes and the ramp-up of large deals could exert pressure going forward.
Attrition stood at 13.8 per cent in the March quarter, indicating stabilisation after periods of elevated churn. Alongside its earnings, Wipro also announced a Rs 15,000 crore share buyback, reinforcing its focus on shareholder returns, with a payout ratio of 88 per cent over the past three years.
Taken together, the numbers capture a company in transition investing in AI, maintaining hiring momentum, but navigating a demand environment where growth is uneven and visibility remains limited.
