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MAM

Penn Schoen Berland strengthens India presence with 2nd office

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MUMBAI: Penn Schoen Berland (PSB), a global research based strategic communications advisory which is a part of Y&R Brands and WPP, launched its second office in India at Mumbai.

The agency started its South Asia operations in April 2011 with the launch of its Gurgaon office.

Along with the launch of Mumbai office, PSB also announced the introduction of Capital Market Communications (CMC) to its bouquet of services. PSB will help create business and financial communication roadmaps that will guide CEOs and CFOs of publicly traded companies to maximise returns to their shareholders.

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Chartered accountant and an investor relations expert Mehul Mehta with close to 15 years of experience has joined PSB Mumbai as a director and will lead the CMC team.

PSB South Asia MD and CEO Ashwani Singla said, “As the Indian economy tries to regain its strength; companies have their own challenges as they struggle to sustain investor’s interest in them. Combining our research and capital market communications capabilities will provide clients with deep insights and an actionable programme to protect and enhance shareholder value.” He further added, “Mumbai being the financial capital of the country, it was only appropriate that we take this opportunity to expand our presence.”

PSB brings the lessons learnt from its campaign trails into the board room to help companies negotiate their corporate image and corporate affairs challenges. Almost 30 years old now, PSB serves Fortune 100 Corporations, Hollywood Studios and has worked with nearly 30 presidents and prime ministers around the world.

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PSB South Asia serves clients comprising Indian transnationals and multinational corporations operating in the Indian Sub-continent, South East Asia and The Middle East.

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Brands

Eternal posts Rs 54,364 crore revenue, up 168 per cent in FY26

Q4 profit rises to Rs 174 crore as firm streamlines District business

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NEW DELHI: Eternal Limited reported a sharp surge in scale for FY26, with consolidated revenue rising 168 per cent year-on-year to Rs 54,364 crore, underscoring strong growth across its core businesses.

The company’s growth was mirrored in its bottom line, with a total annual profit of Rs 366 crore. The fourth quarter was particularly strong, contributing Rs 17,292 crore in revenue and Rs 174 crore in profit, a sharp rise compared to the Rs 39 crore profit recorded in the same period last year.

Key financial metrics from the report include:

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  • Total assets: Increased to Rs 40,736 crore from last year’s Rs 35,623 crore.
  • Delivery charges: The company collected Rs 9,065 crore in delivery and related charges over the year.
  • Employee costs: Staffing and benefit expenses amounted to Rs 3,536 crore.
  • Liquidity: The firm maintains a cash balance of Rs 996 crore, supported by Rs 632 crore generated from operating activities.

On the strategic front, the company has approved the transfer of its District platform’s technology stack to its wholly owned subsidiary, Wasteland Entertainment Private Limited. The deal, valued at Rs 24.19 crore, will be completed in cash and is expected to close by May 1, 2026, along with the transition of select employees. The move is aimed at consolidating its entertainment and ticketing operations under a focused entity.

From a regulatory standpoint, statutory auditors Deloitte Haskins & Sells issued an unmodified opinion on the financial results. However, they flagged an ongoing show cause notice related to GST on delivery charges, which the company continues to contest, citing a strong legal position.

With robust revenue growth and ongoing structural tweaks, Eternal is clearly sharpening its playbook as it expands beyond its core into a broader consumer services ecosystem.

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