MAM
One Take Media brings ‘Yaaron Kaa Yaar’ series
MUMBAI: One Take Media Co has acquired all media rights for the latest series Yaaron Kaa Yaar for India and SAARC Nations. It has three seasons, each with 52 episodes of 13 minutes each.
What makes Yaaron Kaa Yaar exciting is the lead character, who is inspired from the happiness spread by laughing buddha. He is the fun-spirited lead of this series who loves helping the people of his village. He is always in a pleasant mood and enjoys freeing people from their troubles. Now the viewers can get to know him and immerse themselves in a roller coaster ride of fun & joy.
One Take Media Co is a content production and distribution hub in Mumbai. It provides content and value added services to leading DTH, cable, OTT and TV channels in India and abroad. OTMC provides content in various genres including Hollywood movies, Hollywood movies dubbed in Hindi and nine regional languages, kids animation movies and series and Korean drama series and K-Pop.
One Take Media Co Director Dimpy Khera said, “After the pandemic, we seriously need a happy animation like Yaaron Kaa Yaar who is truly the audience’s helping buddy. We love that we are able to uplift the mood of our audience with this series and bring hope to our viewers. Just like the world is getting back on it’s feet post the lockdown, Yaaron Kaa Yaar is an epitome of how there is a silver lining in every challenging situation and all tough times can be passed with a smile and some laughter.”
Brands
Hyundai and TVS Motor partner to develop electric three wheelers
Joint development pact targets last mile mobility with localisation push
MUMBAI: Three wheels, one big ambition and a charge towards the future. Hyundai Motor Company and TVS Motor Company have signed a joint development agreement to co-create electric three-wheelers (E3Ws), aiming to crack India’s complex last-mile mobility puzzle. The collaboration moves beyond concept talk into execution mode, building on the E3W prototype first showcased at the Bharat Mobility Global Expo 2025. The goal now is clear, design, develop and commercialise a purpose-built vehicle tailored to Indian roads, riders and realities.
Under the agreement, Hyundai will lead design and co-development, bringing its global R&D muscle and human-centric engineering approach to the table. TVS Motor, meanwhile, will anchor the product on its electric platform, leveraging deep three-wheeler expertise and local market insight. It will also handle manufacturing and sales in India, with an eye on exports down the line.
The timing is strategic. India remains the world’s largest three-wheeler market, where affordability, durability and adaptability often outweigh sheer innovation. The upcoming E3W aims to strike that balance combining advanced technology with practical features such as adaptive ground clearance for monsoon-hit roads, improved thermal management for tropical climates, and flexible interiors suited for passengers, cargo or emergency use.
A key pillar of the partnership is localisation. Major components will be sourced and manufactured within India, a move expected to strengthen the domestic supply chain, create jobs, lower costs and improve after-sales support.
The shift from prototype to production will involve rigorous testing, certification and refinement to meet regulatory standards and consumer expectations. Dedicated cross-functional teams from both companies are already in place to accelerate timelines.
At a broader level, the tie-up reflects a growing trend in mobility, global players partnering with local specialists to navigate emerging markets. For Hyundai and TVS, the bet is that combining scale with street-level insight could unlock a new chapter in sustainable urban transport, one that runs not just on electricity, but on relevance.
