Ogilvy India elevates Nitesh Pai to vice president – planning

MUMBAI: Ogilvy India has promoted Nitesh Pai to vice president – planning, marking a key leadership elevation within its strategy team.

Pai announced the development via a social media post, expressing gratitude to his mentors and colleagues. “I’m happy to share that I have recently been promoted to Vice President – Planning at Ogilvy India. A big thank you to Ganapathy Balagopalan, Nirav Parekh, Priyanka Rishi and Tirthankar B. for your continued guidance and support along the way,” said Ogilvy India advertising and marketing professional Nitesh Pai.

Pai has been with Ogilvy since July 2017, most recently serving as senior strategy director. Over nearly nine years, he has been closely involved in shaping brand narratives and strategic direction for a diverse set of clients. His elevation reflects both continuity and confidence in internal leadership as the agency sharpens its planning capabilities.

Prior to Ogilvy, Pai worked at Graphene Media Pvt. Ltd. as senior business director, focusing on strategy and business development. He also held roles at MORE Idea and McCann Worldgroup, where he contributed to campaigns for brands such as Chevrolet, Jet Airways, Pears and Reliance Life Insurance. His early career includes a stint at J. Walter Thompson Worldwide, working with clients like Morgan Stanley, Monsanto and Maharashtra Tourism.

On the academic front, Pai holds a Master of Science in marketing management from Nottingham Business School and a diploma in advertising and PR from Welingkar Institute of Management.

With this move, Ogilvy India continues to lean into experienced in-house talent to drive its strategic planning agenda, as agencies compete to deliver sharper, insight-led brand storytelling in an increasingly crowded market.