Brands
Lux Toilet Soap secures top spot in BARC week 25 ratings
NEW DELHI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 20 June to 26 June 2020, respectively.
The data reflects the top 10 advertisers and brands across genres on India television, 2+ Individuals, NCCS All demonstrating ads that were inserted the most in the week of 2020.
Top advertisers:
Hindustan Lever Ltd and Reckitt Benckiser (India) Ltd picked the top two spots with 292536 and 84987 insertions respectively.
The following spot was acquired by Godrej Consumer Products Ltd with 67256 insertions.
Brooke Bond Lipton India Ltd and ITC Ltd recorded 46500 and 41791 ad insertions respectively.
Procter & Gamble Home products acquired the sixth spot with 36676 ad insertions on TV.
Other top brands in the pecking order were as follows: Procter & Gamble, Amazon Online India Pvt Ltd, Cadburys India Ltd, Ponds India.
| Rank | Advertiser | Insertions | ||
|---|---|---|---|---|
| Week 25 | ||||
| 1 | HINDUSTAN LEVER LTD | 292536 | ||
| 2 | RECKITT BENCKISER (INDIA) LTD | 84987 | ||
| 3 | GODREJ CONSUMER PRODUCTS LTD | 67256 | ||
| 4 | BROOKE BOND LIPTON INDIA LTD | 46500 | ||
| 5 | ITC LTD | 41791 | ||
| 6 | PROCTER & GAMBLE HOME PRODUCTS | 36676 | ||
| 7 | PROCTER & GAMBLE | 30234 | ||
| 8 | AMAZON ONLINE INDIA PVT LTD | 24555 | ||
| 9 | CADBURYS INDIA LTD | 20293 | ||
| 10 | PONDS INDIA | 19034 | ||
| TOP 10 Advertiser *Across Genre : All India (U+R) : 2+ Individuals, To get this data on your Twitter timeline, tweet with #BarcTweet Top 10 Advertisers | ||||
Top Brands:
Lux Toilet Soaps became the top brand in BARC week 25 rankings as it recorded 22772
insertions on TV. It was followed by Horlicks (16812) and Amazon.in (16535).
The fourth and fifth sport was acquired by Policybazaar.com and Surf Excel Easy Wash with 16196 and 14503 insertions, respectively.
Other top brands in the pecking order are as follows: Dettol Toilet Soaps, Wheel Active 2 in 1, Close Up Ever Fresh, Godrej No.1 Soap, Sunsilk Black Shine.
| Rank | Brands | Insertions | ||
|---|---|---|---|---|
| Week 25 | ||||
| 1 | LUX TOILET SOAP | 22772 | ||
| 2 | HORLICKS | 16812 | ||
| 3 | AMAZON.IN | 16535 | ||
| 4 | POLICYBAZAAR.COM | 16196 | ||
| 5 | SURF EXCEL EASY WASH | 14503 | ||
| 6 | DETTOL TOILET SOAPS | 13549 | ||
| 7 | WHEEL ACTIVE 2 IN 1 | 12726 | ||
| 8 | CLOSE UP EVER FRESH | 12645 | ||
| 9 | GODREJ NO.1 SOAP | 12126 | ||
| 10 | SUNSILK BLACK SHINE | 11877 | ||
| TOP 10 Brands *Across Genre : All India (U+R) : 2+ Individuals, To get this data on your Twitter timeline, tweet with #BarcTweet Top 10 Brands | ||||
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI:Â Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
