MAM
LMG bags Jayalakshmi Silks‘ media biz
MUMBAI: Lintas Media Group has won the media mandate of Kochi-based readymade textile retailer Jayalakshmi Silks.
The account is pegged at Rs 200 million. A local media agency was handling the account prior to this.
LMG‘s Suresh Balakrishna said, “Vidya Nandakumar has just taken over as the head of the Kochi office and we have won Jayalakshmi Silks. We are delighted to win this business and along with Manappuram, which is an existing account in Kochi, makes us a serious player in the Kerala market.”
Jayalakshmi Silks managing partner Govind Kamath added, “The retail market in Kerala is extremely vibrant especially in the textile and jewellery categories. We too have been growing and expanding at a healthy pace. In the last 18 months, apart from our Kochi outlet which is more than 50 years old, we have opened outlets in Calicut and Thiruvanthapuram and are opening our largest outlet in Trichur in April.”
“We realised that in order to help us in the expansion process we need large, credible, partners with international pedigree,” Kamath added.
AD Agencies
Prakash Nair reportedly quits Ogilvy after 23 years
One of the agency’s longest-serving leaders has moved on, with his next destination still unknown
MUMBAI: After more than two decades at one address, Prakash Nair has left the building. The president and head of office, north at Ogilvy has moved on from the agency, according to highly placed industry sources. His next move remains unknown. Ogilvy did not respond to requests for comment.
Nair spent over 23 years at the agency, making him one of its longest-serving senior figures. He was elevated to lead the Gurugram office in April 2022, a role that put him at the helm of Ogilvy’s northern operations at a time of considerable churn across the advertising industry.
Before taking charge in the capital, Nair served as associate president at Ogilvy Mumbai, where he worked on some of the agency’s most prized accounts, including Mondelez, Tata Motors, and BP Castrol. Over the years, he built a reputation for driving modern, integrated, and award-winning work, the kind that wins metals at Cannes and keeps clients from straying.
His departure was marked in style. A farewell gathering was held in Delhi, attended by senior figures from across the advertising fraternity, a signal of the regard in which Nair is held in an industry that does not always pause to say goodbye properly.
Where he goes next is the question the industry is now asking. After 23 years at one of the world’s most storied agencies, the answer, when it comes, will be worth watching.
